Event Marketing, Vice President

The Global Event Marketing team at BlackRock seeks an Event Marketer, Vice President, to join the Americas Regional Event Marketing Team. This role involves supporting the firm in delivering industry-leading, experience-led events that drive commercial and reputational results. The successful candidate will focus on event strategy, project management, and experiential marketing, partnering with business stakeholders to understand priorities, identify activation opportunities, and develop the events pipeline year over year, while also researching new trends.

Must Have

• Provide strategic guidance on the events pipeline for the Americas Client Business team.
• Lead and project manage ~10+ mid/high complexity events each year.
• Oversight of broader working group, content development, creative development, experiential activations, amplification strategies, project plans, budgets.
• Partner with business stakeholders in developing Event Briefs.
• Have a holistic understanding of the broader Global Events Calendar.
• 8+ years of experience inhouse Event Marketing / Brand / Experiential Activations.
• Able to strategically balance innovative “big picture” thinking with tactical execution.
• Experience leading and influencing at all cross-functional levels of an organization.
• Excellent communicator – verbally and written – with refined executive presence.
• Proficient in Microsoft Office suite, including OneDrive, and event technology platforms like Cvent.
• Willing to travel for In-Person activations, as needed (approximately 20%).

Good to Have

• Experience in Financial Services/Asset Management.
• Prior experience in people management.

Perks & Benefits

• Strong retirement plan
• Tuition reimbursement
• Comprehensive healthcare
• Support for working parents
• Flexible Time Off (FTO)

About this role

About the team:

The Global Event Marketing team’s mission is to support the firm in delivering industry leading, experience-led events that drive commercial and reputational results. The team is structured with Event Business Partners, that are aligned to select business/regions across the globe, and a Core Event Support Team that provides planning support and aims to deliver consistent experiences firmwide.

About the role:

We’re looking for an Event Marketer that has proven experience in event strategy, project management, and experiential marketing to support the Americas Regional Event Marketing Team. In this role, you’ll partner closely with business stakeholders to build a holistic understanding of their business and commercial priorities, uncover new activation opportunities, and help develop their events pipeline year over year.

As the events landscape continues to evolve, you will also be responsible for proactively researching new trends across all event formats and identifying new activation opportunities that are relevant to your business stakeholders.

What you’ll do:

• Provide strategic guidance on the events pipeline for the Americas Client Business team – including experience design, proposing new activation concepts, opportunities for content amplification, and more.
• Lead and project manage ~10+ mid/high complexity events each year – including oversight of the broader working group, content development, creative development, experiential activations, amplification strategies, project plans, budgets, and more.
• Partner with business stakeholders in developing Event Briefs, anchored in key business/commercial priorities, to serve as the foundation for the content and experience development workstream.
• Have a holistic understanding of the broader Global Events Calendar and identify opportunities for potential synergy, cross-collaboration, and content syndication within your business function.

Who you are:

• 8+ years of experience inhouse Event Marketing / Brand / Experiential Activations is a MUST
• Experience in Financial Services/Asset Management highly desirable
• Prior experience in people management is desirable but not essential
• High energy, problem solver, self-starter, results orientated and proactive individual
• Able to strategically balance innovative “big picture” thinking with tactical execution
• Experience leading and influencing at all cross-functional levels of an organization
• Comfortable in a multi-stakeholder environment across various time zones
• Excellent communicator – verbally and written – with refined executive presence
• Willing to travel for In-Person activations, as needed (approximately 20%)
• Proficient in Microsoft Office suite, including OneDrive, in addition to event technology platforms – i.e. Cvent.

For New York, NY Only the salary range for this position is USD$130,000.00 - USD$173,500.00 . Additionally, employees are eligible for an annual discretionary bonus, and benefits including healthcare, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.

Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model

BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person – aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.