Field Marketing Manager (All Genders)

TMI Group

Job Summary

Dailymotion is a video platform building a visual conversation in motion, driven by a unique algorithm. It also offers 'Dailymotion Pro' for video hosting and 'Dailymotion Advertising' for brands. The team of 400 people across France, New York, and Singapore aims to disrupt the global video platform ecosystem. As Field Marketing Manager for EMEA, you will drive growth by designing and executing localized go-to-market initiatives, campaigns, and thought leadership programs, aligning global strategy with local execution to accelerate expansion.

Must Have

  • Build and execute regional marketing plan
  • Identify market trends and refine positioning
  • Deliver localized campaigns, events, PR, partnerships
  • Localize messaging and sales assets
  • Partner with Sales, Product Marketing, Brand, Comms
  • Elevate Dailymotion Advertising's presence
  • Define KPIs and optimize GTM strategies
  • Leverage digital and offline channels
  • Build executive visibility through content
  • Address local business challenges with sales
  • Ensure message consistency with cross-functional teams
  • Align regional initiatives with global objectives

Good to Have

  • Deep UK experience
  • Other European languages
  • Portfolio showcasing previous work (pitch decks, GTM plans)

Perks & Benefits

  • Lead GTM marketing in a strategic region
  • Immediate and measurable impact
  • Join a global organization valuing creativity, collaboration, hard work
  • Work at crossroads of marketing, sales, product development
  • Equal employment opportunity and affirmative action employer
  • Value inclusion and diverse community
  • Job offers open to people with disabilities
  • Accommodations for hiring process

Job Description

Company Description

Dailymotion is more than a video app, it's a visual conversation in motion, based on a unique algorithm designed to broaden users' horizons. Dailymotion brings nuance to the debates that animate young people and puts listening, discovery, and kindness back at the heart of interactions to help build a better and safer Internet.

Dailymotion is also "Dailymotion Pro", a video hosting and broadcasting solution for professionals in all sectors; and "Dailymotion Advertising", a powerful, proprietary video advertising platform, offering a high-quality, secure environment for brands.

Our team is made up of 400 people in France, New York, and Singapore, all united by the same ambition: to visibly shake up the global video platform ecosystem.

What brings us together?

At Dailymotion, our team of talented individuals from over 40 nationalities embraces four core values every day:

  • Opening perspectives - We are building bridges between different sides of the spectrum. We believe in freedom of speech, inclusivity, and a mix of cultures.
  • Building a safer world - Empathy is the key to understanding alterity. Caring for each other is our driver to creating a safe community.
  • Making bold moves - We are ambitious challengers. We are making against-the-flow choices to make visible changes in the platform's ecosystem
  • Creating meaning - We spark joy and curiosity, we feel good about what we do and we want everyone else to feel the same fulfillment

Job Description

As Field Marketing Manager for EMEA, you will play a central role in driving growth across a highly competitive region.

You’ll design and execute localized go-to-market initiatives, from high-impact campaigns and activations to thought leadership programs, that resonate with agencies, advertisers and publishers while staying aligned with our global strategy.

Reporting to the Field Marketing Director, this role bridges global strategy with local execution to accelerate our expansion.

What you’ll do

  • Build and execute a regional marketing plan that drives sales engagement and growth
  • Identify market trends and refine positioning and narratives
  • Deliver campaigns, events, PR, and partnerships strategies tailored to local markets
  • Localize messaging and sales assets for cultural and commercial relevance
  • Partner with Sales, Product Marketing, Brand, and Comms to ensure consistent execution

Why you will love this role

  • Lead GTM marketing in a strategic region where your impact is immediate and measurable
  • Join a global organization that values creativity, collaboration, and hard work
  • Work at the crossroads of marketing, sales and product development

What you will be doing:

  • Build and execute a regional marketing plan that drives sales engagement and growth
  • Identify market trends and refine positioning and narratives (sales enablement)
  • Deliver campaigns, events, PR, and partnerships tailored to local markets
  • Localize messaging and sales assets for cultural and commercial relevance
  • Elevate Dailymotion Advertising’s presence through thought leadership and executive visibility
  • Partner with Sales, Product Marketing, Brand, and Comms to ensure consistent execution

Details

GTM strategy & execution

  • Build and execute a field marketing plan that drives sales engagement and business growth in your region
  • Identify market trends and challenges to refine positioning and narratives
  • Define KPIs, track performance, and continuously optimize your GTM strategies

Campaigns & activations

  • Localize messaging and sales assets to fit cultural and commercial contexts
  • Deliver campaigns, events, PR and partnerships strategy tailored to EMEA
  • Leverage digital and offline channels to amplify reach

Content strategy

  • Elevate Dailymotion Advertising’s presence across the region through Thought Leadership
  • Build executive visibility through content, speaking opportunities, and storytelling

Sales & cross-functional collaboration

  • Partner with sales leaders to address local business challenges
  • Collaborate with product marketing, brand, and comms to ensure message consistency
  • Align regional initiatives with global objectives

What you will bring

  • Proven experience in field marketing, GTM, or campaign execution in adtech, AI SaaS, or digital media vendor
  • Ability to adapt global strategies to local market dynamics
  • Strong knowledge of EMEA markets (deep UK experience is a plus) and buyer behavior
  • Track record of working effectively in multi-stakeholder organizations
  • Ability to work both autonomously and collaboratively
  • Excellent storytelling and content creation skills
  • Fluent or Native in English; other European languages are a plus

This position can include feedback loop from business partners but is not a not a client-facing role. The Field Marketing team will not manage direct interactions with accounts.

Qualifications

  • 5+ years of experience in Field Marketing, Sales Enablement, Product Marketing, or a similar strategic marketing role
  • Experience with the Adtech sector
  • Demonstrated mastery of creating high-impact sales narratives and materials. A portfolio showcasing previous work (pitch decks, GTM plans) is highly encouraged.
  • Expert proficiency in presentation tools (PowerPoint, Keynote, Canva) with a strong eye for design and visual storytelling.
  • Deep understanding of sales methodologies, pitch strategy, and the ability to translate complex technical concepts into simple, persuasive benefits.
  • Exceptional writing and communication skills in English.
  • A structured, business-minded thinker who is proactive, meticulous, and thrives in a fast-paced, global tech environment.

Additional Information

Dailymotion is proud to be an equal employment opportunity and affirmative action employer. We value inclusion and we want you to help us thrive for a more diverse community.

All our job offers are open to people with disabilities or impairments, and we actively encourage everyone to apply. If you have any accessibility needs or require any accommodations for the hiring process, please let us know in advance so that we can make any necessary arrangements.

  • Location: Issy-les-Moulineaux
  • Start Date: Asap
  • Contract Type: permanent contract

11 Skills Required For This Role

Saas Business Models Cross Functional Communication Visual Storytelling Content Strategy Game Texts Storytelling Cross Functional Collaboration Market Research Spark Canva