Head of Liveops and Monetization - Portfolio Games

CrazyLabs, a leading mobile games publisher, is seeking a Head of Liveops and Monetization for its portfolio games. This role involves taking full ownership of live operations strategy, execution, and performance, defining product roadmaps, and leading live events and monetization campaigns. The successful candidate will analyze game performance, identify growth opportunities, and coordinate with various teams to ensure game success while championing player experience and balancing business objectives.

Must Have

• Take full ownership of the game’s live operations strategy, execution, and performance.
• Define and prioritize the product roadmap in collaboration with external studio and internal stakeholders.
• Lead the planning and execution of live events, content updates, and monetization campaigns.
• Analyze game performance, player behavior, and market trends to identify growth opportunities.
• Drive cross-functional coordination with Game Design, UA, Data, and Creative teams.
• Champion the player experience while balancing business objectives and long-term scalability.
• 3+ years of experience as a Product Manager/Lead or Live Ops Manager in mobile gaming.
• Strong understanding of mobile F2P game design, game economies, and user engagement loops.
• Proven track record in managing Live Ops and product roadmaps with measurable business impact.
• Excellent analytical skills – turning data into actionable insights.
• Excellent English communication skills, verbal and written.
• Experience working with remote teams or external development partners.

Good to Have

• Familiarity with Unity, marketing analytics tools, or behavioral segmentation strategies.

Description

CrazyLabs is a top 5 mobile games publisher with over 7 Billion downloads to date, a worldwide leader in hyper-casual games development, distribution, and innovation.

We're looking for a Head of Liveops and Monetization - Portfolio Games to work on live operations and monetization strategies for our portfolio games.

What You’ll Do

• Take full ownership of the game’s live operations strategy, execution, and performance.
• Define and prioritize the product roadmap in collaboration with the external studio and internal stakeholders.
• Lead the planning and execution of live events, content updates, and monetization campaigns that align with key KPIs.
• Analyze game performance, player behavior, and market trends to identify growth opportunities and areas for improvement.
• Drive cross-functional coordination with Game Design, UA, Data, and Creative teams to support game success.
• Champion the player experience while balancing business objectives and long-term scalability.

Requirements

What We’re Looking For

• 3+ years of experience as a Product Manager/Lead or Live Ops Manager in mobile gaming, in Casual or Hybrid Casual titles., preferably with puzzles
• Strong understanding of mobile F2P game design, game economies, and user engagement loops.
• Proven track record in managing Live Ops and product roadmaps with measurable business impact.
• Excellent analytical skills – you love turning data into actionable insights.
• Excellent English communication skills, verbal and written.
• Experience working with remote teams or external development partners.
• Bonus: Familiarity with Unity, marketing analytics tools, or behavioral segmentation strategies.