Healthcare Marketing Analyst and Digital Intern

15 Minutes ago • All levels

Job Summary

Job Description

This internship project focuses on optimizing and developing the digital aspects for the Sleep & Respiratory Care division for Italy, Israel, and Greece. The intern will assist in the implementation of digital activities to support the marketing plan, including customer journey mapping, analysis of marketing assets, and support in creating newsletters and digital campaigns. The intern will also be involved in analyzing current contacts and mapping tenders. This is a full-time, paid, office-based extracurricular internship in Milan.
Must have:
  • Graduated recently (in the past 2 years) from MedTech profile
  • Good knowledge of MS Office tools and Social Media channels
  • Fluent in Italian and English
  • Great analytical skills.

Job Details

Job Title

Healthcare Marketing Analyst and Digital Intern

Job Description

The internship project aims to optimize and develop the digital aspects for the Sleep & Respiratory Care division for Italy, Israel and Greece, rationalize the integration between existing platforms, evaluate the possibility of new digital approaches and support the creation of new marketing assets specific to the market.

Your role:
• Help us in definition and implementation of digital activities to support the marketing plan, based on a clear segmentation and identification of the customer journey
You will join the Clinical & Professional Marketing team which collaborates closely with local KAMs team.
• You will help with the mapping of all S&RC web pages with identification of relevant paths, traffic generated and collection of digital ROIs produced; analysis and segmentation of currently available marketing assets; support in creation of newsletters, digital campaigns, new assets; in-depth analysis of our current contacts as support of digital marketing activities; mapping of tenders for the Sleep & Respiratory Care segment
• This will be a full-time, remunerated, Milan office-based extracurricular internship.

You're the right fit if:
1. You graduated recently (in the past 2 years) from MedTech profile, for example Healthcare Marketing, Biomedical engineering or related
2. You have good knowledge of MS Office tools (Power Point, Word, Excel) and Social Media channels (LinkedIn, YouTube)
3. You are fluent in Italian and in English.
4. You have great analytical skills. You are a flexible, proactive team-player.

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.


About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.

#LI-Office

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About The Company

Over the past decade we have transformed into a focused leader in health technology.

At Philips, our purpose is to improve people’s health and well-being through meaningful innovation. We aim to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities.

We see healthcare as a connected whole. Helping people to live healthily and prevent disease. Giving clinicians the tools they need to make a precision diagnosis and deliver personalized treatment. Aiding the patient's recovery at home in the community. All supported by a seamless flow of data.

As a technology company, we – and our brand licensees – innovate for people with one consistent belief: there’s always a way to make life better.


Visit our website: http://www.philips.com/
Follow our social media house rules https://www.philips.com/a-w/about-philips/social-media.html

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