KOLs Manager
We are social
Job Summary
We Are Social is seeking an experienced KOLs Manager to lead and oversee all KOLs Management from our Thailand office. The role involves identifying and onboarding strategic KOLs, planning and managing end-to-end KOL marketing campaigns, leading negotiations, and managing client relationships. The manager will also be responsible for generating performance reports, overseeing budgets, approving content, tracking KPIs, and monitoring industry trends.
Must Have
- Identify and onboard strategic KOLs, influencers, and brand ambassadors aligned with client goals.
- Plan, implement, and manage end-to-end KOL marketing campaigns.
- Lead negotiations, finalize agreements, and manage contracts and deliverables with KOLs.
- Serve as the main contact for regional clients, delivering strategic insights and updates.
- Generate and present detailed performance reports to clients.
- Oversee campaign budgets, ensuring cost efficiency and accurate tracking of expenses.
- Review and approve KOL content for brand fit.
- Track KPIs and analyze campaign results to recommend data-driven optimization strategies.
- Monitor KOL trends, platform changes, and competitor strategies continuously.
Perks & Benefits
- Work with the best of the best in industry
- Opportunity to work with global brands
- Opportunities to go abroad field trip to advance on your career
- Extra Performance Bonus
- Group Health insurance
Job Description
About the role
We Are Social is a global socially-led creative agency with unrivalled social media expertise. With more than 1300 people in 20 offices spanning four continents, we deliver world-class creative campaigns and strategies based on social insights, for forward-thinking brands.
We are looking for an experienced KOLs Manager who can lead and oversee all KOLs Management based in our Thailand office.
Your key responsibilities will include:
- Identify and onboard strategic KOLs, influencers, and brand ambassadors aligned with client goals.
- Plan, implement, and manage end-to-end KOL marketing campaigns.
- Lead negotiations, finalize agreements, and manage contracts and deliverables with KOLs.
- Serve as the main contact for regional clients, delivering strategic insights and updates.
- Generate and present detailed performance reports to clients.
- Oversee campaign budgets, ensuring cost efficiency and accurate tracking of expenses.
- Review and approve KOL content for brand fit.
- Track KPIs and analyze campaign results to recommend data-driven optimization strategies.
- Monitor KOL trends, platform changes, and competitor strategies continuously.
Requirements
What are we looking for?
- 3-5 years of experience
- Has experience working in an agency
- Ability to perform under stress to meet deadlines while still maintaining a high standard of output
- Experience owning and managing senior client relationships
- Utilize fluent Thai and English to manage relationships with regional clients and KOLs effectively.
- Attention to detail and organisation skills is a must
- HUSTLER Spirit
Benefits
- Work with the best of the best in industry
- Opportunity to work with global brands
- Opportunities to go abroad field trip to advance on your career
- Extra Performance Bonus
- Group Health insurance
1 Skills Required For This Role
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