Job Description

1. User Strategy Formulation

• Based on data analysis and user insights, formulate user full lifecycle maintenance strategies to promote the improvement of core indicators such as game user retention and activity.
• Establish a user stratification system, design differentiated operation plans (such as new and old user recall, high-value user deep cultivation, etc.), and optimize user growth paths.

2. Problem Diagnosis and Risk Control

• Monitor user behavior data, public opinion feedback, and business risks in real-time, quickly identify problems (such as user churn, experience pain points, etc.).
• Lead cross-departmental collaboration (product, customer service, marketing, etc.), formulate and implement solutions to ensure problem closure.

3. User Engagement Enhancement

• Plan and execute diverse operational activities (such as themed events, holiday celebrations, player community operations, etc.) to enhance user emotional connection and sense of belonging.
• Design user incentive systems (achievement system, social fission, etc.) to drive users to continuously participate in the game ecosystem.

4. Data-Driven Decision Making

• Build user operation data dashboards, regularly output analysis reports, and provide a basis for product iteration and strategy optimization.
• Track industry trends and competitor dynamics, and explore innovative operation models.

Job Requirements

1. Core Competencies

• 3-5 years of user operations experience. Bonus: successful user operations/maintenance/service cases.
• Acute insight into user needs and problems.
• Deep game player, familiar with mainstream games, understanding player psychology and behavior logic. Bonus: deep SLG game or MMO game management (alliance leader, guild leader, president).

2. Quality Requirements

• Strong self-drive, results-oriented, adaptable to the fast-changing pace of the game industry.
• Possess excellent problem decomposition ability and crisis handling experience, capable of independently driving complex projects to completion.
• Possess excellent communication and coordination skills and teamwork spirit, good at cross-departmental resource integration.