Job Description:
Social Media Manager responsible for overseeing a company’s interactions with the public through implementing content strategies on social media platforms as well as develop and implement content strategies tailored to the strengths of various social media platforms to increase Lemon Sky awareness and affinity.
Job Description:
- Design a social media strategy that’s in line with the brand identity, the brand’s audience, and goals.
- Define strategies to build/enhance the follower/fan base and to develop channels that strengthen engagement.
- In coordination with the marketing team, define promotion campaigns, competitions, paid-advertising, events, and product launches, in order to implement them on various platforms that have been decided to be used.
- Define content strategy, communication style, and control the execution of calendar content.
- Define and segment the user or “marketing persona” who the communication and actions will be directed towards.
- Select what tools and apps will be used to perform tasks.
- Design a plan to tackle a social media reputation crisis.
- Able to execute strategies and have a hands-on approach towards day-to-day tasks
- Guide research for market and industry insights in order to apply different strategies.
- Study and analyze the results of reports provided by the Community Manager to detect both threats and opportunities, as well as to measure the effectiveness of various actions.
- Based on this, make decisions concerning each of the above aspects, in order to make improvements, changes, or a change of strategic direction.
- Work closely with various departments of the company, to discuss the results and propose strategic improvements: Public Relations, Marketing, Production as well as the leadership.
- Work on the development of strategic alliances within the social media industry for future actions that can strengthen the growth of communities and the brand.
Job Requirements:
- A minimum of 5 years’ experience in related industry (Gaming/Animation).
- Diploma/Degree in Marketing, Advertising, Communications or any related discipline.
- Excellent command of both written and spoken English. Proficiency in spoken Mandarin/Cantonese would be an advantage.
- A proven track record in building and maintaining brands across multiple social media platforms.
- Well versed in platforms such as Twitch, Discord, Steam, Facebook, Instagram, Tik Tok.
- A go-getter with a pro-active approach and & positive attitude.
- Able to work under pressure in a fast-paced environment.
- Familiar and passionate about Gaming, NFT, Bitcoin, Cryptocurrency would be an advantage.
Why Join Us:
- We are one of Malaysia’s leading animation and game studios.
- Enjoy a range of benefits! From comprehensive medical benefits to lifestyle benefits.
- We are not all about work, work, work. We have fun workshops, festive celebrations, and fun events to get-together.
- Want to have fun and an enjoyable time with your colleagues? We have a game area (PS4, PS5, and arcade machines)!
- Our office is easily accessible by public transport – take the train (LRT) and stop at Subang Jaya Station via Kelana Jaya Line.