UA Campaign Manager

undefined ago • All levels • Campaign Management

Job Summary

Job Description

This position involves managing high-scale UA campaigns, optimizing marketing spend, and collaborating closely with product, monetization, and creative teams. The role requires operational management of campaigns, creative assets, and platform relationships to maximize revenue and user growth, including planning, execution, reporting, analysis, and creative development.
Must have:
  • Manage the full UA process for a mobile game - Planning and execution of marketing campaigns.
  • Oversee marketing campaigns across multiple channels and platforms.
  • Produce comprehensive reporting, analysis of ROI and identifying new opportunities to support our key games.
  • Experiment and analysis of campaigns for existing and new games.
  • Develop briefings for ad creatives and help with the production of marketing materials.
  • Manage business relationships and day-to-day communications with partners (such as Google and Facebook).
  • Work closely with the product team to improve the game to help drive revenue.
  • Analytical and metric-driven.
  • Fast learner with the ability to be adaptable.
  • Organised with high attention to detail.
  • Ability to work in a collaborative, fast paced environment.
  • Strong knowledge about the mobile games market and KPIs for various different game genres.
Good to have:
  • Experience with digital advertising
Perks:
  • 24 days holiday (12 days in your first year)
  • Hybrid Working (3 days a week in the office)
  • 20 days fully remote working from anywhere in the world
  • Regular company events and rewards
  • Daily provided breakfast and lunch
  • BPJS Health enrolment
  • BPJS Social security
  • Festivity Allowance
  • Comprehensive health insurance for you and your loved ones
  • Employee Assistance Program
  • Family Forming Support (subject to policy)

Job Details

Role Overview

The position involves managing high-scale UA campaigns, optimizing marketing spend, and collaborating closely with product, monetization, and creative teams.

The role requires operational management of campaigns, creative assets, and platform relationships to maximize revenue and user growth.

Key Responsibilities

  • Managing the full UA process for a mobile game - Planning and execution of marketing campaigns.
  • Overseeing the marketing campaigns across multiple channels and platforms.
  • Producing comprehensive reporting, analysis of ROI and identifying new opportunities to support our key games.
  • Experimenting and analysis of campaigns for existing and new games.
  • Developing briefings for ad creatives and helping with the production of marketing materials.
  • Managing business relationships and day-to-day communications with partners (such as Google and Facebook).
  • Working closely with the product team to improve the game to help drive revenue.

Required Skills, Knowledge and Expertise

  • Analytical and metric-driven.
  • Fast learner with the ability to be adaptable.
  • Organised with high attention to detail
  • Ability to work in a collaborative, fast paced environment.
  • Strong knowledge about the mobile games market and KPIs for various different game genres
  • Experience with digital advertising – big plus!

Working at Tripledot

  • 24 days holiday: 12 Days in your first year but then enjoy 24 days of paid holiday to relax and refresh throughout the year, in addition to national & bank holidays.
  • Hybrid Working: We work in the office 3 days a week, Tuesdays and Wednesdays, and a third day of your choice.
  • 20 days fully remote working: Work from anywhere in the world, 20 days of the year.
  • Regular company events and rewards: Join in regular events and rewards that celebrate cultural events, our achievements and our team spirit.
  • Breakfast & Lunch: Relish daily provided breakfast and lunch to keep you fueled and focused.
  • BPJS HEALTH: Elevate your well-being and peace of mind, ensuring robust health security with seamless enrolment in BPJS Health!
  • BPJS SOCIAL: Secure your employment rights with BPJS Social.
  • Festivity Allowance: Celebrate festive occasions with an additional festive allowance.
  • Health Insurance: Stay covered with comprehensive health insurance for you and your loved ones.
  • Employee Assistance Program: Anytime you need it, tap into confidential, caring support with our Employee Assistance Program, always here to lend an ear and a helping hand.
  • Family Forming Support: Receive vital support on your family forming/ fertility journey with our support program [subject to policy]

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