User Acquisition Manager
Job Summary
Job Description
Tripledot Studios is seeking a User Acquisition Manager to drive the growth of its top-tier mobile games. This role involves executing, testing, and scaling paid user acquisition campaigns, managing budgets, developing creative strategies, and contributing to the marketing roadmap. The manager will gain exposure to multiple game genres and play a key role in building campaigns that reach millions of players globally. Responsibilities include launching, monitoring, and optimizing paid campaigns across ad networks, owning UA and creative strategy, managing budgets and ROI, collaborating with designers on creative testing, and working with BI for insights and reporting. The ideal candidate will partner with Product, UA leads, and Analytics on key initiatives.
Must have:
- 2-3 years in user acquisition or performance marketing
- Collaborative with UA, Product, Analytics, and Creative teams
- Data-driven decision making and hypothesis testing
- Familiarity with ad networks (Meta, Google, Applovin, Adjoe, Mistplay)
- Detail-oriented with campaign optimization skills
- Proactive communicator
Good to have:
- Growth curiosity and hunger for experimentation
- Troubleshooting technical issues
Perks:
- 25 days paid holiday
- Hybrid working (3 days in office)
- 20 days fully remote working
- Daily free lunch (12 GBP JustEat allowance)
- Regular company events and rewards
- Employee Assistance Program
- Family Forming Support
- Life Assurance & Group Income Cover
- Continuous Professional Development
- Private Medical Cover & Health Cash Plan
- Dental Cover
- Cycle to Work Scheme
4 skills required
Job Details
User Acquisition Manager
Department: Marketing
Employment Type: Permanent - Full Time
Location: London, UK
Reporting To: Ben Barta
Description
Tripledot Studios is on track to become one of the largest independent mobile games companies in the world.
We are a multi-award-winning organisation, and following our recent acquisition announcement, we’re preparing to grow into a global 2,500+ strong team across 12 studios.
Our expanded portfolio is set to include some of the biggest titles in mobile gaming, collectively reaching top chart positions around the world and engaging over 25 million daily active users.
Tripledot’s guiding principle remains the same: when people love what they do, what they do will be loved by others.
We’re building a company we’re proud of – one filled with driven, incredibly smart & detail orientated people, who LOVE making games.
Our ambition is to become the most successful games company in the world, and we’re just getting started.
Take a look at our games: iOS Store + Google Play
We are a multi-award-winning organisation, and following our recent acquisition announcement, we’re preparing to grow into a global 2,500+ strong team across 12 studios.
Our expanded portfolio is set to include some of the biggest titles in mobile gaming, collectively reaching top chart positions around the world and engaging over 25 million daily active users.
Tripledot’s guiding principle remains the same: when people love what they do, what they do will be loved by others.
We’re building a company we’re proud of – one filled with driven, incredibly smart & detail orientated people, who LOVE making games.
Our ambition is to become the most successful games company in the world, and we’re just getting started.
Take a look at our games: iOS Store + Google Play
Role Overview
Role Overview
We're looking for a smart, driven UA Manager to support the growth of our top-tier mobile games for one of our newly acquired studios. You’ll work alongside senior growth leaders and cross-functional teams to execute, test, and scale paid user acquisition campaigns. This role gives you hands-on experience managing budgets, developing creative strategies, and contributing to our overall marketing roadmap.
You’ll gain exposure to multiple genres—IAA, IAP, and Hybrid—and play a key role in building campaigns that reach millions of players around the world
Key Responsibilities
We're looking for a smart, driven UA Manager to support the growth of our top-tier mobile games for one of our newly acquired studios. You’ll work alongside senior growth leaders and cross-functional teams to execute, test, and scale paid user acquisition campaigns. This role gives you hands-on experience managing budgets, developing creative strategies, and contributing to our overall marketing roadmap.
You’ll gain exposure to multiple genres—IAA, IAP, and Hybrid—and play a key role in building campaigns that reach millions of players around the world
Key Responsibilities
- Managing UA campaigns: Launch, monitor, and optimize paid campaigns across key ad networks. Own UA and creative strategy for some of the biggest games in the world
- Budget ownership: Take responsibility for large budgets, ROI performance, and spend allocation across a range of different marketing channels
- Creative testing: Collaborate with designers to test and iterate on creative concepts.
- Performance insights: Work with BI to uncover learnings, drive reporting, and identify new opportunities.
- Cross-team support: Partner with Product, UA leads, and Analytics on key initiatives and experiments.
Required Skills, Knowledge and Expertise
- Foundational experience: 2–3 years in user acquisition, performance marketing, or similar role.
- Collaborative mindset: Comfortable working across UA, Product, Analytics, and Creative teams.
- Data-driven approach: Experience making data driven decisions, testing hypothesis and processing large amounts of data to make clear decisions
- Hands-on UA knowledge: Familiarity with ad networks like Meta, Google, Applovin, Adjoe, Mistplay
- Growth curiosity: Always asking “what’s next?” and hungry to learn through experimentation.
- Detail-oriented: Comfortable optimizing campaigns, spotting changes or developments and troubleshooting technical issues.
- Proactive communicator: Brings structure, transparency, and energy to team interactions.
Working at Tripledot
- 25 days paid holiday in addition to bank holidays to relax and refresh throughout the year.
- Hybrid Working: We work in the office 3 days a week, Tuesdays and Wednesdays, and a third day of your choice.
- 20 days fully remote working: Work from anywhere in the world, 20 days of the year.
- Daily Free Lunch: In the office you get £12 every day to order from JustEat
- Regular company events and rewards: quarterly on-site and off-site events that celebrate cultural events, our achievements and our team spirit.
- Employee Assistance Program: Anytime you need it, tap into confidential, caring support with our Employee Assistance Program, always here to lend an ear and a helping hand.
- Family Forming Support: Receive vital support on your family forming/ fertility journey with our support program [subject to policy]
- Life Assurance & Group Income Cover: Financial protection for you and your loved ones.
- Continuous Professional Development
- Private Medical Cover & Health Cash Plan
- Dental Cover
- Cycle to Work Scheme
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