Account Executive, WPTV

Help Local Businesses Thrive at Scripps!

WPTV, a NBC affiliate, is seeking an Account Executive. As an Account Executive, you’ll be the ultimate growth engine for local businesses! Your mission? To help them tap into a world of opportunities with powerful, multi-platform advertising solutions. From Over The Top (OTT) video to SEO/SEM, social media, digital displays, e-mail targeting, and even broadcast TV, you’ll be offering a full toolbox of marketing magic that drives measurable success.

WHAT YOU'LL DO:

• Unleash Advertising Success: You’ll be selling game-changing advertising solutions to local and regional businesses, as well as advertising agencies—bringing their brand to the next level.
• Custom Solutions for Maximum Impact: Using the Scripps Sales Process (SSP), you’ll dive deep into customer needs, craft tailored advertising strategies, and deliver impressive ROI.
• More Than TV Ads: Yes, you'll sell television commercial airtime, but you’ll also unlock the power of digital marketing by offering innovative strategies to maximize exposure across various platforms.
• Go-Getter Sales Rockstar: As a self-starter, you'll independently hunt down new opportunities, secure appointments, assess client needs, and close deals that grow the business from traditional and non-traditional advertisers.
• Negotiate Like a Pro: Using data, trends, and your killer negotiation skills, you’ll maximize revenue and deliver customized, winning solutions for your clients.
• Trusted Advisor & Client Relationship Guru: You’ll build deep relationships with clients, providing top-tier service and turning those connections into long-lasting partnerships. Plus, you'll score additional business from referrals!
• Client Services Champion: From media avail negotiations to campaign execution, presentation prep, copywriting, credit applications, and revenue collection, you’ll be the go-to point of contact for your clients’ needs.
• Manage Your Sales Funnel Like a Boss: Proactively keep your finger on the pulse with CRM systems, track key metrics, and hit your sales goals with precision.
• Creative Collaborator: Contribute your ideas to campaigns by working directly with clients—helping craft stories, visuals, and even assist in production.
• Build Relationships & Have Fun: Keep your client connections strong (maybe even over a fun lunch or happy hour!) to make sure they keep coming back for more
• Administrative Pro: Stay on top of all the little details—keep CRM updated, resolve any media issues, track account info, and communicate with leadership to stay on track with all your accounts.
• Other Cool Tasks: You’ll be flexing your problem-solving muscles for a variety of tasks as they arise.

WHAT YOU'LL NEED:

• A BS/BA in a related field is preferred (but if you have the experience, that works too!).
• 2+ years of sales success will make you a rockstar in this role.

WHAT YOU'LL BRING:

• Driven & Goal-Oriented: You love hitting targets and setting new ones.
• Creative & Innovative: Thinking outside the box is your superpower.
• Powerful Sales Skills: Whether it’s influencing, upselling, or negotiating, you’ve got the touch.
• Teamwork Makes the Dream Work: You collaborate like a pro, making everyone around you better.
• Data-Driven: You’re a wizard with research, translating data into high-impact marketing proposals.
• Outstanding Communication: Whether you’re speaking to a small group or presenting to a large audience, you’ll captivate and engage.
• Organized & Efficient: You’ll manage your time like a pro, prioritizing with ease.
• Tech Savvy: Comfortable with Microsoft Office (Word, Excel, PowerPoint), and Google Office (Sheets, Docs, Slides).
• Virtual communication platforms like Zoom, Skype, WebEx, or MS Teams? You’re a whiz!

WORK ENVIRONMENT & REQUIREMENTS:

• Where You’ll Shine: Your office and client meetings will be your stage as you perform your sales magic.
• Driving: You’ll need a valid driver’s license, a clean driving record, and proof of insurance to visit clients and bring the business to life.

WHAT WE'LL OFFER:

• Extensive Scripps Sales Process training
• Uncapped sales commission
• Monthly allowance for mileage and cell phone
• A career path to grow your professional experiences
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits
• Retirement savings plan with company match
• Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.