Business Development Representative - Brand Partnerships

Overwolf is seeking a Business Development Representative for its Brand Partnerships team. The role involves expanding reach with top brands and agencies, building and qualifying a strong pipeline of opportunities, and supporting the team with research and outreach. The ideal candidate will connect opportunities and drive new business within the creator economy, focusing on the intersection of gaming, creators, and brands.

Must Have

• Build and qualify a strong pipeline of brand and agency prospects.
• Research target accounts and identify key decision-makers.
• Execute targeted outbound sequences (email, LinkedIn).
• Support sellers with account briefs and opportunity surfacing.
• Maintain clean Salesforce tracking and logging.
• Conduct category and vertical research for new opportunities.
• Assist with conference and event activities.
• 2-3 years experience in business development, sales development, or partnerships.
• Strong research and analytical skills.
• Excellent written and verbal communication skills.
• High attention to detail and CRM hygiene.
• Comfortable working with multiple stakeholders.
• Proactive, independent, and highly organized.

Good to Have

• Experience in gaming, advertising, or tech.
• Strong interest in gaming, creator economies, advertising, or brand partnerships.
• Openness to feedback and a growth mindset.

Description

We’re on the hunt for a driven and resourceful Business Development Representative to join the Overwolf Brand Partnerships team, helping us expand our reach with top brands and agencies while fueling our growing ecosystem of creator-powered experiences.

As a Brand Partnerships Business Development Representative, your mission is to build and qualify a strong pipeline of brand and agency opportunities, support the team with sharp research and thoughtful outreach, and help drive new business into our creator economy. If you love connecting dots, uncovering opportunities, and opening doors that turn into meaningful partnerships, this role is your spawn point into one of the most exciting intersections of gaming, creators, and brands.

This role is open to candidates based in New York.

Responsibilities

In this role, you will:

• Build and qualify a strong pipeline of brand and agency prospects across entertainment, consumer products, gaming, lifestyle, retail, hardware, and more
• Research target accounts, identify key decision-makers, and deliver high-quality contact discovery to support Brand Partnerships sellers
• Execute targeted outbound sequences across email and LinkedIn to generate interest and book high-intent intro meetings
• Support sellers by preparing account briefs, uncovering opportunities, and surfacing relevant brand activity in the creator and gaming space
• Maintain exceptionally clean Salesforce tracking, logging all outreach, updating contacts, and ensuring full visibility across units including Brand Partnerships, Nitro, CurseForge for Studios, Apps, and Tebex
• Conduct category and vertical research to identify new opportunities and help shape future go-to-market efforts
• Assist with conference and event activities, including attendee research, pre-event outreach, and follow-up communication
• Serve as the connective layer between inbound signals, outbound discovery, and opportunity qualification
• Battle ancient dragons or befriend them through strategic partnerships and claim their magical loot

Requirements

• 2-3 years of experience in business development, sales development, or partnerships
• Experience in gaming, advertising, or tech is a strong advantage
• Strong research and analytical skills, with the ability to uncover key contacts, identify trends, and spot opportunities within complex organizations
• Excellent written and verbal communication skills, with the ability to craft smart, concise outreach that resonates with brands and agencies
• High attention to detail and strong ownership of CRM hygiene and reporting
• Comfortable working with multiple stakeholders and supporting different seller styles and workflows
• Proactive, independent, and highly organized, thriving in fast-moving environments
• Strong interest in gaming, creator economies, advertising, or brand partnerships
• Openness to feedback, a growth mindset, and eagerness to learn the Brand Partnerships craft