Content Creator - Employer Branding Sr. Specialist

USE Insider

5+ Years | Istanbul, İstanbul, Türkiye (Hybrid) | Full Time | 12 months ago

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Job Description

Before jumping in on all the information about the role and what you can bring to the table, let us introduce ourselves real quick.

About us

We are Insider, a B2B SaaS company that drives growth for its clients around the world. How are we achieving this? We are the #1 AI-native platform for Customer Experience and Marketing—offers marketers a single platform to deliver unique experiences per person, drive profitable growth, and unleash peak productivity and efficiency. Our platform connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform. We’ve unlocked unicorn status following our Series D round We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 1200+ brands from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Coca Cola, Nike, L’Oreal, Singapore Airlines, Virgin, Nestle, Nissan, Lenovo, Puma, IKEA, Allianz, Dominos, Avon, CNN, and the list goes on.

Having recently unlocked unicorn status, Insider was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world, to achieve $200M USD in CARR (Committed Annual Recurring Revenue). Insider was named a leader in the The Forrester Wave for Cross-Channel Campaign Management 2021, and Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C Enterprises 2023 Assessment. The company has been recognized in The Top 1% of all software companies worldwide in G2’s 2024 Software Awards, and named in The Top 10 Best Software Products with the most #1 rankings alongside other software legends like Google, Zoom, and Monday.com. According to G2’s Spring’24 reports. Insider is also the #1 G2 Leader in 6+ categories, including Customer Data Platforms (CDP), Personalization Engines, Personalization Software, Mobile Marketing, Customer Journey Analytics, and eCommerce Personalization.

When our team founded Insider, they not only sought to create a product company, but to build the most socially progressive technology community in the world. Through our corporate social responsibility initiatives like 100projects shecodes, sheleads and shemarkables, our community has committed to scaling its impact into our communities across 27+ countries, spearheading transformative projects in areas such as health, education, farming, animal rights, and increasing the proportional representation of women in STEM careers.

Behind all these achievements, there is an exceptionally talented and passionate team across 27+ countries that moves fast and agile, creates cutting-edge products, and focuses on making an impact. If you want to join us on this journey, just keep reading.

If you are an inspiring writer, a true storyteller at heart, can’t stop being creative, and if you are up for the challenge of your lifetime, we are looking for you. Come and join our dynamic People & Culture team to create your own playground and take our talent marketing to the next level.

This role is at the intersection of marketing and recruitment and you will be responsible for our employer branding efforts to attract talent to our ever-growing team in 28 countries! We have a big recruiting goal to expand our team worldwide. As an Employer Branding Specialist, you will help us achieve these goals with your support in both strategy and execution.

As a Content Creator - Employer Branding Sr. Specialist at Insider day in and day out:

Manage all content marketing activities for our talent acquisition strategy, partnering closely with the marketing and recruitment teams
Design and run unique talent acquisition campaigns, such as landing pages, social media campaigns, etc., to reach A-players
Run our internal @homeofinsiders & @lifeatinsider employer branding Instagram accounts and produce People and Culture related content for our LinkedIn page
Find alternative job boards or channels where we can reach potential candidates for different roles ranging from technical to business functions and personalizing these strategies for +26 different countries
Improve all the content throughout the candidate experience journey, including job descriptions, nurture emails, career pages, etc.
Monitor talent and culture awards and submit award applications
Be a part of our campus team to plan and execute university campus activities and related recruitment fairs
Strongly collaborating with the People Experience team, executing and planning all internal written and visual communication for events and engagement, and creating content for Social Responsibility functions
Track our ratings on channels like Glassdoor and reply regularly

We want you to join us while we are taking a step into the future if:

Bachelor’s Degree in related fields
5+ years of proven work experience in employer branding, marketing, or content writing
Full proficiency in written and spoken English
Experience in social media management is preferred
Ability to collaborate with internal and external stakeholders such as the Marketing team, agencies, etc.
Ability to successfully deliver multiple projects simultaneously to agreed budget and timelines in a fast-paced environment
Strong conceptual thinking and ability to generate and execute creative ideas
Great passion for writing both in Turkish and English and exceptional storytelling skills and visual creation
Super energetic positive attitude, a strong sense of humor, and a hearty appetite for growth

We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.

Please follow Insider on LinkedIn, Instagram, Youtube, and Medium!