Partnerships Director (Northeast)

Location

New York City

Employment Type

Full time

Location Type

Remote

Department

GTMSales

Compensation

• IIIOTE $195K – $220K • Offers Equity • Offers Commission

About Sweatpals

Life feels bigger, brighter, and better when we move together. Sweatpals exists to capture and harness that energy, turning ordinary days and cities into playgrounds of connection, growth, and joy. We're the spark that ignites movement—for over 1 million Pals across 621+ cities who are ready to get out of their heads and into motion.

We believe fitness is more than a workout. It's a catalyst for community, a launchpad for builders, and a place where passion becomes a real career. We're rewriting the playbook with more color, more movement, and more joy—helping hosts turn their ideas into movements and their movements into thriving businesses.

Role overview

As Partnerships Director at Sweatpals, you'll be the confident catalyst sparking transformative partnerships across the Northeast territory—New York City, Boston, Philadelphia, and DC. This senior role is for a bold builder who's ready to challenge the old rules and clear the way for new ones. You'll ignite exclusive relationships with established fitness businesses, showing them how to get out of their heads and into motion.

You're not here to follow the playbook—you're here to rewrite it. Working with SDRs and cross-functional teams, you'll prove that when passion meets platform, isolated business owners become empowered entrepreneurs. This is about turning the frustration of the day-to-day into fuel for discovery, movement, and building something better. Be the Movement—not just in what you sell, but in how you transform an entire industry.

Core responsibilities

Be the movement: territory strategy

• Own the Northeast—from NYC's boutique studios to Boston's fitness innovators—with the courage to shake things up
• Target Tier 3+ accounts ready to embrace daylife energy and turn their passion into real careers
• Build territory plans that welcome discomfort, challenge norms, and prove fitness is better together
• Identify fitness businesses stuck in complacency, ready to be ignited by possibility
• Create the spark that turns isolated business owners into empowered entrepreneurs

Think like a builder: partnership execution

• Lead complex sales cycles with the confidence that sparks change
• Navigate multi-stakeholder decisions with bold curiosity and genuine care
• Structure exclusive partnerships that turn "have an idea" into "launch a career"
• Show enterprise businesses how to move from morning hangover to FirstLight energy
• Close deals that prove movement without limits creates success without bounds
• Drive $1M+ in annual contract value while living our core value: Be the Movement

Lead with care: cross-functional collaboration

• Partner with SDRs to identify hosts ready to transform hitting snooze into "let's go" energy
• Work with Customer Success to ensure every launch feels like a high-five moment
• Collaborate with Product and Marketing to amplify what makes movement irresistible
• Be the vibe setter in executive planning, bringing the energy everyone feels when you walk in
• Roll up your sleeves—no egos, no ivory towers—and get hands dirty to make things better

Relationship building & networking

• Build relationships with C-level executives ready to welcome discomfort and grow
• Develop partnerships with industry leaders who believe in movement over stagnation
• Be the space maker where fitness innovators feel seen, safe, and free to dream bigger
• Represent Sweatpals at major events with the confidence that's contagious
• Cultivate a network of builders ready to turn daylife into their life's work

Sales excellence

• Conduct discovery that uncovers where businesses are comfortable in complacency
• Deliver presentations that ignite possibility and turn skeptics into believers
• Navigate procurement with the bold confidence that comes from genuine belief
• Address objections by showing the path from isolated to empowered
• Forecast with the clarity that comes from focused, fast, and frictionless execution

Key performance indicators

• Annual contract value (ACV) and total contract value (TCV) achievement
• Exclusive partnership conversion rate for Tier 3+ accounts
• Territory market share and penetration metrics
• Average deal size and contract length
• Pipeline velocity and forecast accuracy
• Net revenue retention for acquired accounts

Required qualifications

• 8-10 years of successful B2B sales experience in SaaS or marketplace businesses
• Proven track record closing enterprise deals worth $100K+ in annual contract value
• Experience selling to fitness, wellness, or hospitality industries preferred
• Demonstrated ability to navigate complex sales cycles with multiple stakeholders
• Strong business acumen with ability to build compelling financial models
• Exceptional negotiation skills and executive presence
• Excellent communication and presentation abilities
• Self-motivated with strong organizational skills
• Experience working with or managing SDR resources
• Bachelor's degree or equivalent experience

Preferred qualifications

• MBA or advanced degree in business or related field
• Existing relationships within Northeast fitness and wellness community
• Experience with marketplace or multi-location business models
• Track record of exceeding $1M+ annual quotas
• Knowledge of fitness industry economics and competitive landscape
• Experience competing against or working with ClassPass, MindBody, or similar platforms
• Demonstrated thought leadership through speaking or writing

What you'll learn & achieve

Think like a builder: strategic mastery

• Master the art of turning passion into platform, ideas into movements
• Build expertise in partnerships that spark transformation, not just transactions
• Understand how to move businesses from comfortable complacency to ignited growth
• Create playbooks that challenge industry norms and welcome productive friction
• Become the confident catalyst fitness executives need to embrace the shift

Be the movement: market leadership

• Shape how the Northeast thinks about daylife, community, and connection through fitness
• Influence product strategy with the bold curiosity of a true challenger
• Build relationships with leaders ready to rewrite the rules alongside you
• Develop strategies that prove movement beats stagnation every time
• Create success stories of businesses that went from wallflower to high-fiver

Welcome discomfort: career growth

• Position yourself for VP Sales or CRO opportunities by proving you can spark change
• Build a $10M+ pipeline with the focused energy of someone who rolls up their sleeves
• Develop expertise that makes you the vibe setter in any room you enter
• Create a network of builders, challengers, and space makers across fitness
• Establish yourself as someone who turns "what if?" into "what's next"

Impact & growth opportunities

• Drive revenue that proves movement beats stagnation in the Northeast's most competitive markets
• Transform how established fitness businesses think about daylife, community, and growth
• Be the spark that ignites industry-wide change in how fitness businesses operate
• Build the foundation for scaling a movement that welcomes discomfort and drives change
• Create equity upside by helping write the playbook, not just following it

Compensation

• Base salary: $100,000 - $125,000
• On Target Earnings (OTE): $195,000 - $220,000
• Performance-based commission structure with accelerators
• Equity package with significant upside potential
• Full benefits package

Benefits & perks

• Competitive salary and meaningful equity participation
• Comprehensive health, dental, and vision insurance
• Flexible PTO policy
• Remote-first work environment with quarterly team gatherings
• Professional development budget
• Executive coaching and leadership development programs
• Free access to Sweatpals partner communities nationwide
• Wellness stipend for fitness and health expenses

About the Northeast territory

The Northeast is where daylife energy meets ambitious builders. From NYC's sunrise runners to Boston's boutique studios, this territory pulses with the type of energy everyone feels the second they walk in. It's dense with fitness innovators ready to move from isolated business owner to empowered entrepreneur.

This is your playground to turn ordinary cities into hubs of connection, growth, and joy. You'll work with businesses comfortable in complacency, ready to be ignited by possibility. Success means proving that fitness is more than a workout—it's a spark for community, a catalyst for change, and a launchpad where passion becomes a real career.

Join us in getting people out of their heads and into motion. At Sweatpals, you won't just build partnerships—you'll be the movement. One rep, one run, and one transformative deal at a time.

Sweatpals is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Compensation Range: $195K - $220K