PR Manager

3 Hours ago • 3-5 Years
Public Relation

Job Description

The Global Talent Co. offers a PR Manager role for a premium tequila brand expanding across North America. This position involves driving brand growth through creative marketing and PR strategies, curating high-impact events, managing social media storytelling, and building media relationships. The ideal candidate will blend creativity, strategy, and flawless execution to shape the brand's connection with consumers, press, and partners, celebrating Mexico's vibrancy and authenticity.
Good To Have:
  • Experience ideally within beverage, hospitality, or lifestyle industries.
  • Passion for culture, community, and the art of celebration.
Must Have:
  • Develop and execute marketing and PR strategies to build brand awareness and demand.
  • Lead brand activations, events, and partnerships that generate buzz and emotional connection.
  • Manage social and digital marketing campaigns to amplify the brand’s story and engage community.
  • Build and maintain strong media relationships, securing coverage and collaborations.
  • Partner with sales to create market-specific campaigns for growth and visibility.
  • Oversee creative asset production, ensuring consistent brand identity.
  • Conduct market research and competitor analysis to inform strategic decisions.
  • Track and report on campaign performance to refine strategies and maximize impact.
  • 3–5+ years of experience in PR, marketing, or brand management.
  • Proven ability to develop and execute integrated marketing campaigns.
  • Strong storytelling instincts and experience crafting narratives across platforms.
  • Deep understanding of social media, influencer marketing, and content strategy.
  • Excellent event management and partnership-building skills.
  • Analytical mindset with creative flair.
  • Excellent written and verbal communication skills.
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
Perks:
  • Global Work Exposure: Collaborate with dynamic, forward-thinking teams across international markets.
  • Competitive Compensation: Enjoy a highly competitive salary aligned with top industry standards.
  • Work–Life Balance: Benefit from 15 days of paid annual leave, plus option for flexible work arrangements.
  • Learning & Development: Access opportunities to build your skills and grow professionally.
  • Supportive Environment: Be part of an inclusive, high-performing culture that values collaboration, growth, and your unique perspective.

Add these skills to join the top 1% applicants for this job

communication
event-management
artistic-vision
content-strategy
game-texts
storytelling
influencer-marketing
market-research

About Us

At The Global Talent Co., we provide opportunities to work with leading innovative technology and consumer brands worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25,000+ like-minded marketing professionals.

About the Company

You will be joining a premium tequila brand redefining modern luxury and cultural storytelling. Born in the sun-soaked fields of Jalisco, this brand blends tradition, craftsmanship, and bold self-expression into every bottle. More than a spirit, it’s a movement — one that celebrates Mexico’s vibrancy, authenticity, and joy. As the company expands across North America, they’re building a lifestyle brand rooted in culture, connection, and living with intention — and now they’re looking for someone who can help tell that story to the world.

The Role

As a PR Manager, you’ll be the driving force behind the brand’s next phase of growth — blending creativity, strategy, and flawless execution. You’ll craft and execute marketing campaigns that turn heads, drive conversation, and build deep brand love. From curating high-impact events and brand activations to spearheading social media storytelling and PR outreach, you’ll shape how León y Sol connects with consumers, press, and partners alike.

Key Responsibilities

  • Develop and execute marketing and PR strategies that build brand awareness, affinity, and demand
  • Lead unforgettable brand activations, events, and partnerships that generate buzz and emotional connection
  • Manage social and digital marketing campaigns that amplify the brand’s story and engage a passionate community
  • Build and maintain strong media relationships, securing coverage and collaborations that elevate the brand’s profile
  • Partner with sales to create market-specific campaigns that drive growth and visibility in key regions
  • Oversee creative asset production, ensuring consistent brand identity across all channels
  • Conduct market research and competitor analysis to identify opportunities and inform strategic decisions
  • Track and report on campaign performance to refine strategies and maximize impact

Ideal Candidate

  • 3–5+ years of experience in PR, marketing, or brand management, ideally within beverage, hospitality, or lifestyle industries
  • Proven ability to develop and execute integrated marketing campaigns that generate measurable impact
  • Strong storytelling instincts and experience crafting narratives that resonate across PR and digital platforms
  • Deep understanding of social media, influencer marketing, and content strategy
  • Excellent event management and partnership-building skills
  • Analytical mindset with creative flair — comfortable blending data-driven insights with artistic vision
  • Excellent written and verbal communication skills
  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • Passion for culture, community, and the art of celebration

Your Benefits

Joining this team means more than just a job — it’s an opportunity to grow your career while working with some of the most innovative companies in the US and Europe. Here’s what you can expect:

  • Global Work Exposure: Collaborate with dynamic, forward-thinking teams across international markets.
  • Competitive Compensation: Enjoy a highly competitive salary aligned with top industry standards.
  • Work–Life Balance: Benefit from 15 days of paid annual leave, plus option for flexible work arrangements.
  • Learning & Development: Access opportunities to build your skills and grow professionally through continuous learning initiatives.
  • Supportive Environment: Be part of an inclusive, high-performing culture that values collaboration, growth, and your unique perspective.

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