Product Marketing Manager

At Kwalee, we foster an environment where creativity and collaboration come together. Specialising in both the development and publishing of casual and hybrid casual games, we also bring our creative touch to publishing PC & Console titles, ensuring a diverse and exciting gaming portfolio. By joining our talented team in Leamington Spa you’ll be part of a space where ideas flow freely, innovation flourishes, and team spirit stays strong. We’ve found that when we’re all together, great things happen. With over 1 billion players already reached, your work will contribute to our shared mission of making the most fun games for the world's players. Join the team! As we continue to grow, we are now looking for a Product Marketing Manager to join our PC & Console team. As a Product Marketing Manager, you will be responsible for executing product marketing plans that deliver against revenue expectations, from initial signing through to retail launch and post-launch. You will work closely with internal PC & Console teams, external developers, partners, and other stakeholders to prepare games for a successful commercial launch. Together, you will maximise corporate profitability and growth, creating impactful marketing assets and strategies. This is a permanent role based in our Leamington Spa studio working onsite 5 days per week, where our daily in-office collaboration fuels creativity and innovation.

Responsibilities

• Create and execute product marketing plans that deliver against revenue expectations from initial signing through retail launch and post-launch.
• Prepare games for successful commercial launch, working with internal PC & Console teams and external developers, partners, and other stakeholders.
• Work with internal and external creative service teams to create best-in-class marketing assets within budget.
• Maximise corporate profitability and growth.
• Write exemplary digital store copy and product blogs as required.
• Manage assigned product budget efficiently, maximising product awareness.
• Establish and maintain positive, productive working relationships with internal teams, the Kwalee marketing department, and external developers and partners.
• Determine KPIs for the PMP and track meaningful metrics to assess campaign and product performance, adjusting strategy as necessary.
• Work with First Party Platform Publishers, Developers, and Production teams to ensure optimal game launches.
• Play games and research competitors to understand what makes successful PC & Console games stand out.
• Present marketing research and findings to management and team members.

Requirements

• Experience in product marketing, with a focus on PC & Console games.
• Strong understanding of the full product marketing lifecycle, from planning through to launch and post-launch.
• Excellent written communication skills, with the ability to create engaging store copy and blogs.
• Ability to manage budgets and maximise product awareness within allocated resources.
• Strong interpersonal skills, with the ability to build relationships across teams and external partners.
• Experience working with creative teams to produce high-quality marketing materials.
• Analytical mindset with the ability to track KPIs and adjust marketing strategies based on data.
• Passion for gaming and staying up-to-date with market trends and competitor products.
• A team-oriented approach with a strong focus on developing team members' potential.

Why Kwalee?

We believe in more than just a job—we’re committed to helping you thrive with a fantastic work-life balance and a range of great benefits! You’ll enjoy comprehensive medical cover, including dental and optical care, life assurance, and a solid pension plan. Plus, you’ll have 25 days of holiday to recharge, along with unlimited snacks and drinks to keep you energised throughout the day. Enjoy the benefits of an on-site gym, free parking, and convenient electric charging stations. We provide state-of-the-art equipment and plenty of career growth opportunities to set you up for success. And to keep things lively, we host seasonal events, regular townhalls, and share exclusive Kwalee merch. With our dog-friendly policy and a vibrant office atmosphere, there’s always something fun going on!

Our Commitment to Diversity & Inclusion

At Kwalee, we take pride in being an equal opportunity employer, where we believe that diversity and inclusion are essential to driving creativity. We are committed to creating a safe, welcoming, and supportive environment where everyone can thrive. Our culture is built on celebrating the diverse voices of our team members, fueling innovation and strengthening our connection to our players. We are dedicated to advancing equity, diversity, and inclusion across all areas of life, including age, disability, gender identity, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation. We recognise the importance of self-development, career progression, and well-being in retaining our talented team. At Kwalee, we celebrate individuality and encourage everyone to bring their authentic selves to work.