SMM Manager

Growe is seeking an SMM Manager to develop and implement social media strategies across LinkedIn, Instagram, and Facebook. Key responsibilities include creating high-quality content, managing content plans, building personal branding for top managers, and tracking performance with KPIs. The role also involves monitoring trends and optimizing content for engagement. Candidates need 2+ years of SMM experience, excellent written English communication, a strong understanding of employer branding, experience with short-form videos, and knowledge of social media analytics tools.

Must Have

• 2+ years of experience in SMM (LinkedIn required; Instagram & Facebook a plus)
• Excellent written communication and storytelling skills in English
• Strong understanding of employer branding and professional communication
• Experience creating reels/short-form videos
• Knowledge of analytics tools (Meta Business Suite, LinkedIn Analytics, etc.)

Good to Have

• Excellent written and verbal communication skills
• Strong analytical skills and ability to interpret social media metrics
• Creativity and ability to think outside the box
• Strong organizational and time management skills
• Ability to work independently and as part of a team

##### Growe welcomes those who are excited to:

• Develop, implement, and manage our social media strategy to align with business goals;
• Create high-quality text content for posts, articles, and scripts;
• Develop and manage content plans for LinkedIn, Instagram, and Facebook;
• Produce or collaborate on creative assets — reels, short videos, and visual content (a plus);
• Monitor trends, best practices, and competitor activity;
• Build and lead personal branding strategies for top managers;
• Create thought-leadership content and manage communication style;
• Maintain a consistent posting schedule and track performance;
• Collaborate directly with executives to shape their narrative and expertise;
• Track KPIs and provide monthly performance reports;
• Analyze content results and optimize for reach, engagement, and conversions.

##### We need your professional experience:

• 2+ years of experience in SMM (LinkedIn required; Instagram & Facebook a plus);
• Excellent written communication and storytelling skills in English;
• Strong understanding of employer branding and professional communication;
• Experience creating reels/short-form videos;
• Knowledge of analytics tools (Meta Business Suite, LinkedIn Analytics, etc.).

##### We appreciate if you have those personal features:

• Excellent written and verbal communication skills;
• Strong analytical skills and ability to interpret social media metrics;
• Creativity and ability to think outside the box;
• Strong organizational and time management skills;
• Ability to work independently and as part of a team.

##### We are seeking those who align with our core values:

• GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;
• DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;
• BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.