VIP Gamification Manager

Growe welcomes those who are excited to:

• Plan, execute, and analyze gamification campaigns for players’ activation, retention, and reactivation;
• Analyze and create segments for gamification campaigns;
• Manage content inside the gamification back office;
• Publish and update content;
• Develop and maintain a gamification calendar aligned with main goals and ensure the deadlines are met;
• Assist with identifying new gamification techniques that are available for set up in the gamification back office to maintain a high level of customer engagement;
• Ensure published content follows the overall promo concept;
• Collaborate with content writers, designers, and others as needed;
• Test the set content to make sure everything is working correctly;
• Participate in hypothesis testing connected with the retention- and activation-connected metrics.

We need your professional experience:

• 1.5+ years of experience in CRM, Retention, or Gamification Management within the iGaming industry;
• Experience with bonus mechanics, quests, level systems, and tournaments;
• High attention to detail, creativity, and understanding of player motivation dynamics;
• Comfortable working cross-functionally with product, design, data, and communications teams;
• English proficiency – Upper-Intermediate+;
• Hands-on experience with Smartico platform (will be a plus).

We appreciate if you have those personal features:

• Creativity – capacity to generate innovative ideas and approaches that enhance brand and user experience;
• Out-of-the-box thinking – readiness to challenge conventional methods and find unconventional yet effective solutions;
• Prioritization – strong sense of organization and focus, ensuring key goals and deadlines are met efficiently;
• Autonomy – ability to work independently, take ownership of tasks, and make confident decisions without constant supervision.

We are seeking those who align with our core values:

• GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;
• DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;
• BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

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