Automotive Product Writer (3 months contract)

Job Overview

We are looking for a strong automotive product writer to be a key player on our Bangkok team. The role requires a mix of strong news gathering skills, the ability to cultivate relationships with internal subject matter experts and a demonstrable interest in cars. The right candidate will get an exclusive look at new products and technologies in development, meet the people behind them and play a central part in introducing these products to the world by creating great content.

Responsibilities

• Ideate, write, and produce content for the brand’s earned, and owned channels as well as internal distribution.
• Collaborate with a variety of key agency stakeholders.
• Be comfortable in a client-facing position with the ability to communicate clearly and professionally.
• Editing and proofreading content, looking for mistakes before publication.
• Conducting research on engaging brand and industry-related topics.
• Conducting interviews with client-side SMEs to learn more about product development to pitch or craft engaging content.
• Prepare well-structured and comprehensive copy to match the brief, brand guidelines and distribution channel.
• Working with regional market communications leads on story development and localization.
• Support production and content capture as required.

Skills & Abilities

• Minimum 3-4 years of experience working as a journalist, content creator, content writer or similar (across print, digital/social or broadcast) at either an agency or news service.
• Content development experience across multiple digital platforms.
• Proficiency in English with excellent writing, editing and proofreading skills.
• Strong verbal as well as written communication skills.
• A keen eye for details
• An analytical mind with an understanding of the automotive landscape, ability to problem-solve, and pivot at a moment’s notice.
• Be a self-starter with excellent time-management and organisational skills.
• Be comfortable asking questions. All the time.
• News judgment based on topicality, relevance to the audience and brand.

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Inclusion and Impact

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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