Communications Planner

38 Minutes ago • 2 Years +
Editorial

Job Description

Join us as a Communications Planner! Your tasks will include planning and purchasing advertising campaigns in online and offline media, monitoring and accounting for campaign progress, conducting analyses and creating reports, analyzing target groups and market trends, preparing competitor analysis presentations, evaluating media offers, participating in media strategy creation, and cooperating with advertising agencies and media partners. We are looking for someone with at least 2 years of experience in a media house, experienced in digital campaign planning and purchasing, with general knowledge of digital channels and online communication trends, proficient in data analysis and Excel, and experienced in direct client work.
Good To Have:
  • Knowledge of offline media
  • Experience in creating media strategies
Must Have:
  • Planning and purchasing advertising campaigns in online and offline media
  • Monitoring and accounting for campaign progress
  • Conducting analyses and creating reports
  • Analysis of target groups and market trends
  • Preparing full presentations of competitor analyses
  • Evaluation of media offers
  • Participation in creating media strategies
  • Cooperation with advertising agency and media partners
  • Minimum 2 years of experience in a media house
  • Experience in planning and purchasing digital campaigns
  • General knowledge of all digital channels and online communication trends
  • Proficiency in data analysis and Excel
  • Experience in direct client work
Perks:
  • Employment contract
  • Hybrid work model (minimum 8 days a month from the office)
  • Flexible start times (8 AM - 10 AM)
  • Basic medical care package paid by employer (with option to extend)
  • Nais benefit platform top-up (for sports card, culture, or entertainment)
  • Option to join group insurance
  • Access to foreign language learning platform
  • Company Social Benefits Fund (e.g., holiday co-financing)
  • Supportive, trusting, and helpful work environment
  • Internal, international Marcel platform for e-learning (Linkedin, Udemy), proprietary programs, and live workshops
  • Let’s Talk - free psychologist consultations
  • Culture of Curiosity - inspiration and knowledge sharing
  • International and local development programs and projects
  • Charitable activities (e.g., Akcja Mikołaje)
  • Pet-friendly offices
  • Work Your World – remote work from almost anywhere for 6 weeks (for employees with min. 1 year tenure)
  • Power of Referral – internal employee referral program with financial bonus
  • Parking availability

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Company Description

Starcom is a global media agency belonging to the world's largest communication group, Publicis Groupe. Based on knowledge of consumers, media, and technologies, it creates user interactions with brands that significantly impact the development of clients' businesses. In Poland, Starcom is the largest media agency, employing over 300 experts. It provides clients with all key services necessary to conduct effective omnichannel activities: media, performance marketing, analytics and research, technology and data management, content marketing, and business transformation. Since 2016, Starcom has maintained the highest Dominant rating in the ranking of the international auditing firm RECMA. It is a multiple laureate of the EFFIE Awards Agency of the Year title (2021, 2022, 2023, and 2024), MIXX Awards 2022, and Innovation in 2021. In 2024, it was announced the Media Agency of the 25th Anniversary of EFFIE. Starcom serves several dozen of the most demanding Polish and international companies, including: Grupa Żywiec, Leroy Merlin, Totalizator Sportowy, Allegro, Visa, Samsung, ZT Kruszwica, Stellantis.

Overview

Join us as a Communications Planner!

Responsibilities

Your tasks:

  • Planning and purchasing advertising campaigns in online and offline media
  • Monitoring and accounting for campaign progress
  • Conducting analyses and creating reports
  • Analysis of target groups, market trends
  • Preparing full presentations of competitor analyses
  • Evaluation of media offers
  • Participation in creating media strategies
  • Cooperation with advertising agency and media partners

Qualifications

Apply if:

  • You have a minimum of 2 years of experience working in a media house
  • You have experience in planning and purchasing digital campaigns
  • You have general knowledge of all digital channels and trends in online communication
  • Knowledge of offline media is not necessary, but will be an additional asset
  • Experience in creating media strategies is welcome
  • You like to count and analyze data and Excel holds no secrets for you
  • You have experience in direct client work

Additional Information

What we offer?

  • Employment based on an employment contract - the first contract is signed for a trial period.
  • Hybrid work - each team works in a different mode of stationary meetings. The main rule is to work a minimum of 8 days a month from the office.
  • Expected start times – flexible between 8 AM and 10 AM.
  • Non-wage benefits package - basic medical care package paid by the employer, which you can extend with additional services and cover family members; top-up funds on the Nais benefit platform, which you can use for a sports card, culture, or entertainment; possibility to join group insurance; access to a foreign language learning platform; Company Social Benefits Fund, from which you can receive, for example, holiday co-financing.
  • An environment where you will receive support, trust, and help - in satisfaction surveys, our talents confirm that they can rely on the team when they need advice (98%), and that there is an atmosphere of openness and acceptance of differences between people (96%).
  • Internal, international Marcel platform – where we can use e-learning (Linkedin and Udemy), as well as proprietary programs or live workshops.
  • Let’s Talk - possibility of free consultation with a psychologist.
  • Culture of Curiosity - we perceive it as a key element of our organization. We constantly provide our team with inspiration and knowledge during regular meetings and beyond.
  • International and local development programs and projects, including:
  • Charitable activities - an example is the Akcja Mikołaje, in which for several years in a row we have been supporting children in orphanages, as well as residents and beneficiaries of the Single Mother's Home in Kielce.
  • Pet-Friendly offices - you can come to work with your pet.
  • Work Your World – an initiative for people with at least one year of service, in which we enable remote work from almost anywhere in the world for 6 weeks.
  • Power of Referral – an internal employee referral program in which you can receive a financial bonus for successfully recommending a talent.
  • Parking – a certain number of parking spaces are available in our buildings.

At Publicis Groupe, we value diversity and invite all people to apply, regardless of age, gender, sexual orientation, religion or lack thereof, origin, or full/partial disability.

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