Senior Analyst Paid Search

1 Month ago • All levels

Job Summary

Job Description

This role involves implementing and executing Paid Search campaigns to achieve performance targets. Key responsibilities include implementing and optimizing client campaigns, collaborating with vendors, interpreting performance reports, coaching junior staff, and building client relationships. The Senior Analyst will oversee the day-to-day activities, ensuring campaigns are effective and efficient. This role requires a strong understanding of paid search strategies and the ability to analyze data to improve campaign performance. The candidate will also be responsible for training and mentoring junior team members.

Job Details

The purpose of this role is to implement and execute Paid Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.

Job Description:

Key responsibilities:

  • Provides day to day implementation, optimisation and upload of client campaigns through direct input and supervising junior staff
  • Liaises with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas
  • Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
  • Coaches and develops junior staff, supervising their projects and day to day activities
  • Builds strong relationships across client services team and with client

Location:

DGS India - Chennai - Anna Nagar Tyche Towers

Brand:

Paragon

Time Type:

Full time

Contract Type:

Permanent

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About The Company

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

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