Social Media Specialist

1 Month ago • 1 Years + • Social Media • Undisclosed

Job Summary

Job Description

Develop and execute daily social media content plans across multiple channels. Collaborate with designers to create engaging content, ensuring quality and monitoring progress. Generate weekly social media reports analyzing engagement and sentiment. Conduct competitor analysis to understand the market landscape. Monitor social media KPIs, optimize strategies based on results, and coordinate with various teams to align content with specific objectives. The role requires a strong understanding of the Indonesian gaming industry and fluency in Bahasa and English.
Must have:
  • 1+ year social media experience
  • Mobile FPS/shooting game experience
  • Trend awareness in social media & digital marketing
  • KPI-driven & data-focused
  • Excellent communication & collaboration skills
  • Passionate about games & Indonesian gaming industry

Job Details

Job Description
  • Develop daily content plan for every social media channels and schedule the posting dates
  • Collaborate with designers to make engaging social media content, including daily quality assurance and progress monitoring
  • Develop weekly social media reporting by cultivating insights of engagement and sentiments for every content
  • Create weekly competitor monitoring and benchmarking on social media to understand the competitive landscape
  • Monitor the performance number of our owned social media channels based on KPI target and optimize the strategy based on results
  • Coordinate with campaign, product, and revenue team to make the right content based on specific objectives

 

Job Requirements
  • Minimum a 1 year experience in any related social media fields
  • A gamer is a must, especially for mobile FPS/shooting game
  • Enjoy observing current trends in social media and digital marketing, including in community discussions, trends, and interact with the community
  • KPI/number oriented, ability to measure social media engagement
  • A team player; able to work well in a fast-paced, collaborative environment, and have a good communication & prioritization skills
  • Excellent written and oral communication skills in Bahasa and English along with the ability to effectively collaborate with cross-functional teams
  • Highly passionate about games with a good knowledge of the gaming industry in Indonesia; having a deeper curiosity for game products and the industry's best practice
  • Willing to work under a 12 months contract, in our South Jakarta office

 

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About The Company

Garena is a leading global online games developer and publisher. Free Fire, its self-developed mobile battle royale title, was the most downloaded mobile game in the world in 2019, 2020, and 2021, according to data.ai, previously known as App Annie. 


Garena is run by passionate gamers and has a unique understanding of what gamers want. It exclusively licenses and publishes hit titles from global partners – such as Arena of Valor and Call of Duty: Mobile – in selected markets globally. Garena champions social and entertainment experiences through games, enabling its communities to engage and interact. Garena is also a leading esports organiser and hosts some of the world’s biggest esports events.


Garena is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Garena, Sea’s other core businesses include its e-commerce arm, Shopee, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology

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