Job Description

Company Description

Since 1926, Publicis Groupe has evolved to become the world's most valuable communications group, where creativity and transformation are not only celebrated but empowered daily. Today we are more than a company; we are a connected platform operating under the #ThePowerOfOne philosophy, combining efficiency and innovation in a model that seeks to provide our clients with seamless access to the best of every service. In an era of convergence and empowerment, we are excited to attract passionate individuals to guide our clients in their transformation, helping them reinvent themselves and thrive amidst digital disruption.

Job Description

In Bogotá, Colombia, we are looking for a Data Coordinator with more than three years of experience in data analysis within digital purchasing environments, capable of leading automation processes and applying data prediction tools to optimize campaign performance.

Responsibilities

• Analyze data and generate strategic insights for decision-making in digital campaigns.
• Design, develop, and maintain interactive dashboards and executive reports.
• Implement automation processes for reports and data flows.
• Integrate and manage databases for advanced analysis and predictive modeling.
• Lead the data operations team, ensuring correct task distribution, deadline compliance, and quality in the delivery of reports and insights.
• Collaborate with marketing and media teams to optimize strategies in real-time.

Qualifications

• Advanced proficiency in Excel (advanced functions, macros, power query, etc.).
• Knowledge of visualization tools: Looker Studio, Power BI, Tableau or others.
• Experience with advertising platforms: Google Ads, META Ads, TikTok Ads, Campaign Manager and Google Analytics.
• Proficiency in SQL and relational databases.
• Experience in programming and script development for automation (Python, R or similar, desirable).
• Desirable knowledge in the use of artificial intelligence tools, including the construction of prompts oriented towards automation management and process optimization.
• Analytical thinking and results orientation.
• Ability to translate complex data into clear and actionable recommendations.
• Teamwork and effective communication with technical and non-technical profiles.
• Team leadership, with the ability to coordinate and guide the data operations team towards efficient and precise objective fulfillment.
• Intermediate English.

Additional Information

What We Offer?

• We have an interaction and connection platform based on artificial intelligence called Marcel, which includes e-learning tools such as Udemy and LinkedIn Learning, with more than 30,000 courses on different topics where you can train according to your interests. In addition to connecting with the more than 100,000 creative minds of Publicis Groupe.
• We offer benefits such as: hybrid work, employee fund, life insurance, birthday day off, as well as the opportunity to apply for different global vacancies within the company and the possibility of working up to 6 weeks a year from another country where Publicis Groupe has a presence through the global initiative Work Your World.
• Publicis Groupe #ThePowerOfOne connects creativity and technology, celebrating #VivaLaDifference. We recognize and appreciate individual differences as strengths that enrich our teams.