Product Marketing Manager - Industrial

Mendix is the leading low-code application development platform, enabling customers to create and deploy better enterprise software faster through visual modeling and collaboration between business users and developers. This role focuses on accelerating Mendix's momentum and market leadership in the industrial sector by bridging Operational and Information Technology for a global audience. The Product Marketing team delivers market insights, clear positioning, and differentiated messaging, working closely with Product, R&D, Sales, and Campaigns.

Must Have

• Deliver messaging and positioning that articulates differentiated value to industrial audiences with a particular focus on Teamcenter customers globally.
• Develop and collaborate on go-to-market strategies to engage IT leaders in industrial enterprises.
• Collaborate with Product Management to develop value propositions that clearly differentiate us in the market.
• Enable sales teams to articulate the value of our products.
• Collaborate with Campaign teams to ensure clear alignment between campaign messaging, underlying tactics, and field execution.
• Continuously analyze market trends, customer behavior, and competitors, and communicate timely, actionable insights.
• 5+ years of Product Marketing, Product Management, or Presales experience.
• Excellent communications skills with an ability to translate technical features into benefits and value for different buyer personas in enterprises.
• Demonstratable ability to drive cross-functional results across product, sales, demand generation, and channel partners.
• Willingness to travel at least once a quarter.

Good to Have

• Prior experience in platform go-to-market
• Prior experience with Challenger Sales methodology
• Prior experience with Siemens Teamcenter or comparable PLM solutions.

Perks & Benefits

• Flexible remote working arrangements can be supported.

Mendix – the leading low-code application development platform:

The Mendix Platform uses visual modeling to abstract long-form coding out of application development. Our customers use Mendix to create and deploy better software for the enterprise, faster. Mendix enables collaboration between business users and developers to work together throughout the development process.

Read our Customer Stories to learn more about the wealth of software and solutions global organizations have built with the Platform.

The Opportunity

We're investing in product marketing to accelerate our momentum and extend our market leadership in the industrial space. We are looking for a dynamic, creative, and results-oriented Product Marketing Manager who can help us bridge the worlds of Operational and Information Technology for a global audience.

The Team

The team’s mission is to deliver market insights, clear positioning, and differentiated messaging for our platform. Product Marketing is a highly cross-functional role partnering closely with Product, R&D, Sales, Campaigns, Partnerships, and many others.

Key Responsibilities

• Deliver messaging and positioning that articulates differentiated value to industrial audiences with a particular focus on Teamcenter customers globally.
• Develop and collaborate on go-to-market strategies to engage IT leaders in industrial enterprises.
• Collaborate with Product Management to develop value propositions that clearly differentiate us in the market.
• Enable sales teams to articulate the value of our products.
• Collaborate with Campaign teams to ensure clear alignment between campaign messaging, underlying tactics, and field execution.
• Continuously analyze market trends, customer behavior, and competitors, and communicate timely, actionable insights.

About you (requirements & preferred experience)

• Required:
• 5+ years of Product Marketing, Product Management, or Presales experience.
• Excellent communications skills with an ability to translate technical features into benefits and value for different buyer personas in enterprises.
• Demonstratable ability to drive cross-functional results across product, sales, demand generation, and channel partners.
• Willingness to travel at least once a quarter.

• Preferred:
• Prior experience in platform go-to-market
• Prior experience with Challenger Sales methodology
• Prior experience with Siemens Teamcenter or comparable PLM solutions.

The role includes occasional international travel (minimum once per quarter).

Flexible remote working arrangements can be supported.

Equal Employment Opportunity Statement

Mendix/Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.