Social Media Manager

1 Minute ago • All levels • Social Media

Job Summary

Job Description

As a Social Media Manager for Drive, Nine's automotive brand, you will lead content strategy and distribution across major platforms like Instagram, TikTok, Facebook, and YouTube. This role requires blending creativity, strategy, and analytics to elevate online presence. You will collaborate with editorial and design teams, produce engaging video and visual content using tools like Adobe Premiere Pro and Canva, and analyze performance data to drive actionable recommendations, contributing to a positive work environment.
Must have:
  • Build and execute a results-driven social media strategy.
  • Collaborate with editorial, video, and design teams.
  • Produce platform-ready videos and visuals.
  • Experiment with new formats and trends.
  • Analyse performance data for actionable recommendations.
  • Contribute to a collaborative and feedback-positive work environment.
  • Proven experience managing brand or publisher social media channels.
  • Right to lawfully work and live in Australia.
Good to have:
  • A genuine interest in the automotive industry
Perks:
  • Access to a unique range of experiences and opportunities
  • Flexible work options (flexible hours, hybrid work, part-time arrangements)
  • Safe, respectful and inclusive work environment
  • Encouraged to bring your whole self to work
  • Supported to perform at your best

Job Details

Company Description

Drive is Nine’s brand appealing to the automotive enthusiast. Working with our industry leaders you will help us achieve our vision, to shape the future of automotive in Australia by providing authoritative reviews, detailed comparisons, and innovative commerce solutions.

Job Description

Are you an experienced social media professional who is ready to blend creativity, strategy, and analytics to elevate the online presence of one of Australia's most trusted automotive brands?

As our new Social Media Manager, you will lead content planning and distribution across platforms like Instagram, TikTok, Facebook, and YouTube, ensuring the right message reaches our audience at the most compelling time.

Day to day you will:

  • Build and execute a results-driven social media strategy aligned with business goals.
  • Work collaboratively with editorial, video, and design teams to create visually striking, on-brand content.
  • Produce platform-ready videos and visuals using professional content creation tools such as Adobe Premiere Pro and Canva.
  • Experiment with new formats and trends to discover what resonates best with our audience.
  • Analyse performance data to translate findings into actionable recommendations.
  • Contribute to a collaborative and feedback-positive work environment.

Qualifications

What you'll bring:

  • Proven experience managing brand or publisher social media channels, ideally in a senior or lead capacity.
  • A solid grasp of platform algorithms, content optimisation, and audience engagement techniques.
  • Skills in both short-form and long-form content production for social media.
  • Strong creative instincts combined with an analytical mindset.
  • The ability to work with data and translate it into a strategic plan.
  • A team-oriented attitude, a willingness to receive feedback, and a desire to stay ahead in a fast-paced digital landscape.
  • A genuine interest in the automotive industry is highly regarded.

Additional Information

Nine is Australia’s largest locally owned media company. Working at Nine, you’ll have access to a unique range of experiences and opportunities, helping drive the success of the country’s most trusted television, radio, digital and publishing brands.

Our content reaches almost every Australian - meaning what we do has real impact. We bring people together, celebrate the big moments, and capture the everyday ones.

Some of our most beloved brands have part of Australian life for generations, and others - new on the scene - have already found their place firmly in our lives. We’re evolving and we need people like you to bring new ideas, innovate and make your mark.

How we work

At Nine, our flexible work options vary by role and team. Depending on the position, this may include flexible hours, hybrid work, or part-time arrangements. We welcome discussing your flexibility needs during the hiring process - just ask the Talent Acquisition team.

More info at Nine Careers.

Our Commitment to Diversity and Inclusion:

We're committed to a safe, respectful and inclusive Nine. From day one, you'll be encouraged to bring your whole self to work and will be supported to perform at your best.

We encourage applications from Aboriginal and Torres Strait Islander people, people with disabilities, and of all ages, genders, nationalities, backgrounds and cultures as we recognise the importance and value of diverse perspectives. Should you require any adjustments to the recruitment process, please advise us when you apply.

Work rights: Please note to apply for this role you must already have the right to lawfully work and live in Australia.

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