VP, Enterprise Sales

TelevisaUnivision is seeking a highly experienced senior business development executive for its Enterprise team. The role focuses on driving revenue growth within the Food & Beverage category by developing strategic solutions for targeted companies and their agencies. The ideal candidate will leverage Hispanic consumer insights, build compelling business cases, and partner with internal teams to implement marketing solutions, aiming to capture a fair share of advertising spend and ensure client success and renewals.

Must Have

• Drive revenue growth and meet quarterly/annual revenue goals by activating zero-share clients and growing advertising revenue against low-share brands.
• Effectively apply Hispanic consumer insights and research resources to build compelling business cases.
• Engage with targeted brand managers and C-Suite leaders to explain the opportunity of Hispanic consumers.
• Assess target brand needs and build marketing solutions using TelevisaUnivision’s capabilities and portfolio.
• Partner with internal teams to implement sales solutions and communicate with stakeholders.
• Develop and service new relationships with key accounts directly and with agencies.
• Prospect potential new clients and build an active pipeline of accounts.
• Drive new business activations and steward active accounts for success and renewals.
• Stay on top of industry trends and market intelligence on prospect accounts.
• Bachelor’s Degree or a minimum of 7+ years of marketing/sales experience.
• Minimum of 4 years of Streaming/OTT, Social, Digital, and/or Audience/Advanced TV experience.
• Domain expertise with the Food & Beverage Industry.
• Established strong relationships/connections with decision-makers within the category.
• Experience in a sales/business development capacity working directly with C-suite decision makers.
• Strategic planning experience coupled with a strategic mindset to translate data into compelling business cases.
• Experienced at leveraging data and insights to create compelling business cases.
• Proficiency in Excel, Word, PowerPoint, and Outlook.
• Strong strategic thinking, analytical capability, business strategy, and financial knowledge.
• Excellent communication skills, including strong presentation and client engagement skills with creative storytelling abilities.

Perks & Benefits

• Paid Time Off (PTO)
• Tuition reimbursement
• Wellness and employee support programs
• 401K
• Life insurance plans
• Other insurance plans
• Comprehensive and competitive health benefits package (medical, dental, vision coverage)

TelevisaUnivision is the leading media company serving Hispanic America. Our powerhouse brand and extensive portfolio of Television, Radio, and Digital assets deliver an exclusive and highly engaged audience that remains an underdeveloped growth opportunity across many categories.

The TelevisaUnivision Enterprise team seeks a highly experienced and motivated senior business development executive to work closely with targeted companies and their respective agencies. Extensive knowledge of the Food & Beverage category and go-to-market strategies are essential. The goal of the position is to help capture TelevisaUnivision’s fair share of advertising spend by delivering strategic solutions supported by TelevisaUnivision’s vast solution capabilities and extensive media portfolio.

The ideal candidate possesses strong analytical, strategic, and communication skills, an entrepreneurial spirit, strong storytelling abilities, and the aptness to deliver marketing solutions that will drive growth for our clients and revenue for TelevisaUnivision. As a category specialist, you will develop strategic plans with senior management and help create solutions that yield successful go-to-market activations for clients with trackable ROI.

YOUR DAY-DAY:

• Drive revenue growth and meet or exceed quarterly and annual revenue goals by activating zero-share clients and brands, growing advertising revenue against low-share brands, and maintaining currently active clients/brands.
• Effectively apply Hispanic consumer insights and research resources to build a compelling business case for the target brand
• Engage and work closely with targeted brand managers and C-Suite leaders to help them understand the compelling business case and opportunity of Hispanic consumers
• Assess target brand needs and help build marketing solutions by leveraging TelevisaUnivision’s capabilities and portfolio
• Partner with internal teams to implement sales solutions; Communicate extensively with internal stakeholders, including sales leaders
• Develop and service new relationships with key accounts directly and with agencies in partnership with multi-media stakeholders
• Prospect potential new clients and build an active pipeline of accounts
• Drive new business activations and closely steward active accounts to ensure success and renewals.
• Stay on top of industry trends and market intelligence on prospect accounts

YOU HAVE:

• Bachelor’s Degree required or a minimum of 7+ years of marketing/sales experience
• Minimum of 4 years of Streaming/OTT, Social, Digital, and/or Audience/Advanced TV
• Domain expertise with the Food & Beverage Industry
• Established strong relationships/connections with decision-makers within the category
• Experience in a sales/business development capacity working directly with high-level decision makers c-suite (i.e. CMOs, CGOs, SVPs, and VPs of Marketing, Brand Managers, and advertising agencies)
• Strategic planning experience coupled with strategic mindset that can translate data and build compelling business cases
• Experienced at leveraging data and insights to create a compelling business case for a client
• Proficiency in Excel, Word, PowerPoint, and Outlook
• Must bring unique strengths in the areas of strategic thinking and analytical capability coupled with business strategy & financial knowledge
• Excellent communication skills including strong presentation and client engagement skills with creative and compelling storytelling abilities

Eligibility Requirements:

• Must be willing to work from an office in New York City, other locations depending on the right candidate
• Employment/education will be verified
• Must be willing to travel
• Applicants must be currently authorized to work in the United States on a full-time basis

Exact compensation may vary based on skills, experience, and location. Please note the national salary range listed in the job posting reflects the new hire salary range across levels and U.S. locations that would be applicable to the position. Base pay Range: $200,000-260,000 base + bonus + benefits

OUR BENEFITS:

TelevisaUnivision believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in addition to our comprehensive and competitive health benefits package featuring medical, dental and vision coverage options.