The Key Account Manager – Traditional Channel is responsible for implementing strategic commercial and trade plans with assigned clients, seeking to maximize the availability, visibility, distribution, and rotation of Haleon brands. This role directly contributes to achieving sales, market share, and profitability objectives, through collaborative, strategic, and results-oriented management.
Main responsibilities:
- Develop commercial plans (CBP) aligned with the company's growth strategies, with quarterly reviews for key clients.
- Negotiate and positively influence clients to achieve sales, distribution, and market share goals.
- Ensure impeccable execution of plans defined by the Sales and Trade areas.
- Monitor inventories and rotation in clients, proposing actions that optimize the business.
- Execute field visits to stores, drugstores, and wholesalers to accelerate brand visibility and distribution.
- Lead periodic meetings with the sales force to launch and monitor monthly objectives.