This is a temporary full-time position for a 6-month duration.
Reporting into the Growth Marketing Organization within EA Mobile, the Lifecycle Marketing Manager will be responsible for strategizing and executing campaigns across the Lifecycle function at EA. This role spans the EA mobile portfolio, including Golf Clash, Design Home, Star Wars Galaxy of Heroes and more. The Lifecycle Marketing Manager is accountable for developing campaign strategies, clearly articulating how these campaigns will achieve set business objectives, and translating these strategies into focused plans to coordinate across Studio partners and Product Marketing Managers. From there, this person will be responsible for designing and executing personalized marketing campaigns for different customer segments across gaming studios.
Team/Role: The Mobile Growth Marketing team at EA is responsible for driving acquisition, engagement, monetization, and loyalty of the player base through targeted and tailored marketing programs. The Lifecycle Marketing manager strives to connect with our customers through targeted, timely, and relevant messaging to build an optimized gaming experience for players. We are looking for an innovative self-starter who can help drive strategy and execution for our lifecycle marketing program.
Job Description:
Qualifications:
We exist to inspire the world to play. We put our people first, and we thrive off their diversity in our innovative technology and immersive storytelling. We’re doing the work to give everyone the space to be their full selves while giving back to our community, no matter where you’re working from. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and transform the future of gaming. Join us.
Shanghai, China (On-Site)
Shanghai, China (On-Site)
England, United Kingdom (On-Site)
Karnataka, India (On-Site)
Scotland, United Kingdom (Hybrid)
Washington, United States (Hybrid)
California, United States (Hybrid)
California, United States (Hybrid)
California, United States (Hybrid)
Texas, United States (On-Site)
Texas, United States (On-Site)
California, United States (On-Site)
Uusimaa, Finland (On-Site)
Berlin, Germany (Remote)
United States (Remote)
Denmark (On-Site)
Poland (Remote)
Canada (Remote)
Braga, Portugal (On-Site)
Delhi, India (Remote)
Epistimoniko & Technologiko Parko, Panepistimioupoli, Ioannina, Greece (On-Site)
Birkirkara, Malta (On-Site)
Karnataka, India (On-Site)
North Carolina, United States (On-Site)
Michigan, United States (On-Site)
Pennsylvania, United States (On-Site)
California, United States (Hybrid)
California, United States (Hybrid)
California, United States (On-Site)
Washington, United States (Hybrid)
California, United States (On-Site)
Washington, United States (Hybrid)
Georgia, United States (Hybrid)
Berlin, Germany (Remote)
Abu Dhabi, United Arab Emirates (On-Site)
Washington, United States (Hybrid)
Scotland, United Kingdom (Hybrid)
Washington, United States (Hybrid)
Hamburg, Germany (Hybrid)
North Holland, Netherlands (On-Site)
Sofia City Province, Bulgaria (On-Site)
Île-de-France, France (On-Site)
Kharkiv Oblast, Ukraine (Remote)