Community Advocacy Manager

19 Minutes ago • All levels

Job Summary

Job Description

Ubisoft is seeking a passionate Community Advocacy Manager to build and engage a network of advocates within the UK gaming community. This role involves recruiting, onboarding, and maintaining strong relationships with influential players to bridge the gap between development teams and the player base. The manager will ensure advocates have access to updates, rewards, and exclusive opportunities to enhance engagement and amplify game reach. As a key member of the local Hub Engagement team, this role reinforces player voice, supports retention, monitors conversations, and builds authentic relationships with players.
Must have:
  • Develop and execute Advocacy Community Programs.
  • Collaborate with internal teams (Creator, Social, ComDev).
  • Identify and deliver Discord opportunities/rewards.
  • Manage contests, events, and prize fulfillment.
  • Plan and execute local events (virtual meetups, live streams).
  • Foster a positive, inclusive community environment.
  • Respond to advocate inquiries and feedback professionally.
  • Communicate player needs to internal teams.
  • Engage and moderate discussions on social media (YouTube, TikTok, Facebook, Instagram, X, Discord, Steam).
  • Build relationships with players and influencers.
  • Report on community health, trends, and concerns.
  • Support live operations, monitor outages, manage leaks.
  • Track player concerns and assess community sentiment.
  • Proven experience in community management (gaming preferred).
  • Experience with user moderation and conversation management.
  • Proficiency with Discord and social media management tools.
  • Strong understanding of social media trends (YouTube, Twitch, Instagram, X, TikTok).
  • Excellent communication and project management skills.
  • Agile and solution-driven mindset.
Perks:
  • Personal performance bonus
  • Private Health Insurance (including eye care and dental)
  • Life Assurance
  • Long Term Disability Insurance
  • Pension
  • Significant discount on the world’s best video games
  • Access to Ubisoft's back catalogue on PC
  • 25 days of holiday

Job Details

COMPANY DESCRIPTION

Ubisoft’s 19,000 team members, working across more than 30 countries around the world, are bound by a common mission to enrich players’ lives with original and memorable gaming experiences. Their commitment and talent have brought to life many acclaimed franchises such as Assassin’s Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come. Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves. If you are excited about solving game-changing challenges, cutting edge technologies and pushing the boundaries of entertainment, we invite you to join our journey and help us create the unknown.

JOB DESCRIPTION

We are looking for a passionate and dynamic Community Advocacy Manager to build and engage a network of advocates within our UK gaming community. Your mission will be to recruit, onboard, and maintain strong relationships with influential players who can advocate for our games and help bridge the gap between our development team and the wider player base. You will ensure they have access to the latest updates, rewards, and exclusive opportunities to enhance their engagement and amplify our game's reach.

As a key member of our local Hub Engagement team, you will serve as a valuable point of contact between our Creator, Social and ComDev teams both Centrally and Locally, reinforcing our players voice to help support both in & out of game retention. You’ll engage with the community, monitor conversations, and build authentic relationships with players.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Core duties and responsibilities include the following. Other duties may be assigned.

Advocacy Program Implementation

  • Develop and execute a structured Advocacy Community Program to nurture and grow our core advocate base while attracting and inspiring new fans to join our communities.
  • Collaborate with the Community Developer and Global & Local Content Creator Managers to champion advocates' needs and enhance player experiences.
  • Identify, coordinate, and deliver opportunities/rewards in Discord, focusing on engaging creators and fostering community growth through creative and impactful initiatives.

Community Engagement & Event Management

  • Provides, delivers & follows-up in Discord on Local Opportunities/Rewards​: Identify key creator opportunities that can both engage and grow our communities in the most creative and positive ways possible.
  • Devise and manage contests & other events and facilitate the fulfillment of prize delivery when necessary.
  • Plan, organize, and execute local events, including virtual meetups, webinars, and live streams to connect with the advocates community.

Advocacy Program Engagement, Moderation & Reporting

  • Create a positive, inclusive environment across various community platforms (e.g. Discord) to ensure all players feel welcome and valued.
  • Respond promptly and professionally to advocates inquiries, feedback, and comments while maintaining a strong pulse on trending topics and key concerns.
  • Act as a bridge between the advocates network and internal teams, effectively communicating player needs and priorities to enhance overall experiences, by proactively assessing advocates sentiment, reporting relevant insights, trends, and metrics to Community Developer and Global Content Creator Manager for continuous improvement in engagement strategies.

1:1 Social Media Engagement

  • Community Interaction & Moderation – Engage with players across social media (YouTube, TikTok, Facebook, Instagram, X, etc…) and community platforms (e.g. Discord, Steam), moderate discussions, and provide customer support redirection.
  • Relationship Building & Advocacy – Develop active relationships with players, identify potential advocates, and strengthen connections with influencers and passionate community members.
  • Communication & Reporting – Relay messaging effectively across channels, stimulate discussions, and create pulse point/weekly reports on community health, trends, and concerns.
  • Live Operations & Support – Assist in live events, monitor outages, manage leaks, and provide real-time community updates during critical moments.
  • Opportunity & Issue Identification – Track emerging player concerns, assess community sentiment, and relay insights to internal teams to address issues and optimize engagement strategies.

QUALIFICATIONS

  • Proven experience in a community management role, preferred within the entertainment or video gaming industries.
  • Ability to develop and maintain collaborative relationships with multiple cross functional teams.
  • Previous experience with user moderation and conversation management in a digital/online environment, including experience working with Discord and social media management tools.
  • Strong understanding of social media services, mechanics, and trends; especially YouTube, Twitch, Instagram, Twitter/X, TikTok, and Discord.
  • Background as a creative and knowledgeable gamer, comfortable with online communities and social media.
  • Excellent communication skills required.
  • Ability to thrive in a highly dynamic environment working cross functionally with different partners.
  • Strong project management skills, agility & solution driven mindset.

ADDITIONAL INFORMATION

This is a hybrid role that requires attendance at the Guildford office three days a week.

Benefits

With Ubisoft CRC, you will receive a competitive salary along with:

  • Personal performance bonus
  • Private Health Insurance (including eye care and dental)
  • Life Assurance
  • Long Term Disability Insurance
  • Pension
  • Significant discount on the world’s best video games
  • Access to Ubisoft's back catalogue on PC
  • 25 days of holiday

Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our players’ community.

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