Enterprise Account Executive – Advertising

This role is for an industry-savvy and technically fluent sales pioneer to lead Luma's expansion into advertising. The Enterprise Account Executive will establish the playbook for selling a new category of AI into the complex ad-tech ecosystem, focusing on winning deals with agencies and ad-tech partners. This strategic builder will drive activation, uncover upsell triggers, and grow ARR within key accounts, co-piloting with Product and Engineering teams.

Must Have

• Spin up targeted account lists in Clay or Apollo
• Craft irresistible outreach and book discovery calls
• Run deep-dive workshops to chart client's ad-tech stack
• Draft proposals, handle objections, and navigate complex MSAs
• Funnel sharp market intel and feedback to Product and Engineering teams
• Drive activation, uncover upsell triggers, and grow ARR within key accounts
• 6+ years closing SaaS deals inside the advertising, media, or marketing ecosystem
• Consistent record of surpassing a quota of at least $1M ARR
• Deep fluency in the language of ad-tech (DSPs, SSPs, pixels, measurement)
• Ability to sell to both creative and media-buying stakeholders
• Proven success managing complex, multi-threaded sales at holding-company agencies or large brands
• Master of the full, outbound-heavy sales cycle

Good to Have

• A rolodex of strategists, innovation leads, and programmatic buyers
• Prior early-stage experience building the sales playbook from the ground up
• Direct experience working within an ad agency as a Group Director or in Business Development

Perks & Benefits

• Competitive compensation
• Equity
• Benefits

The Role

This is a call to the industry-savvy and technically fluent sales pioneers ready to lead our expansion into advertising. We are seeking an expert who speaks the language of agencies and ad-tech to win the deals that will carry creative technology to the center of every campaign. This is not a standard AE role; you will be a strategic builder, establishing the playbook for selling a new category of AI into a complex and fast-moving ecosystem.

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What a Typical Week Might Look Like:

• Hunt & Huddle: Spin up targeted account lists in Clay or Apollo, craft irresistible outreach, and book discovery calls with heads of media innovation, ECDs, and programmatic buyers.
• Map the Maze: Run deep-dive workshops to chart each client's ad-tech stack, identifying where Luma can slot in to accelerate workflows and improve client ROI.
• Deal Crafting: Draft proposals, handle objections, and navigate complex MSAs that turn pilots into multi-year commitments with global holding companies and independent shops.
• Co-Pilot with Product: Funnel sharp market intel and feedback to our Product and Engineering teams, influencing features that make our platform indispensable.
• Land & Expand: Drive activation, uncover upsell triggers, and grow ARR within key accounts.

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Your Background Looks Something Like:

• 6+ years closing SaaS deals inside the advertising, media, or marketing ecosystem, with a consistent record of surpassing a quota of at least $1M ARR.
• Deep fluency in the language of ad-tech (DSPs, SSPs, pixels, measurement) and the ability to sell to both creative and media-buying stakeholders.
• Proven success managing complex, multi-threaded sales at holding-company agencies (e.g., WPP, Dentsu) or large brands.
• You are a master of the full, outbound-heavy sales cycle and thrive on building a new territory.

What Would Make You Exceptional:

• You have a rolodex of strategists, innovation leads, and programmatic buyers who answer your calls.
• You have prior early-stage experience where you built the sales playbook from the ground up while hitting the number.
• Direct experience working within an ad agency as a Group Director or in Business Development.

You Might Really Thrive Here If:

• You geek out on creative tech and can translate "GAN" into "improved ROAS" without breaking a sweat.
• Zero-to-one is your happy place; you love building a process where none exists.
• You believe great storytelling can change how brands connect with people, and you want a front-row seat.
• "Iterate, ship, learn" feels more natural to you than "draft, revise, approve."

This position offers competitive compensation, equity and benefits.

The OTE range for this position is $200-$300k USD

Location: Remote US with a strong preference for NYC, LA, SF Bay Area

Compensation

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The base pay range for this role is $100,000 – $150,000 per year.

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Req ID: R100029