Marketing Analyst

2 Months ago • 3-5 Years • Data Analyst

Job Summary

Job Description

The Marketing Analyst will collaborate closely with the User Acquisition and creative teams to optimize advertising spending for the mobile version of Hero Wars. Responsibilities include analyzing product features and their impact on marketing purchases, finding custom events to increase traffic, maintaining the LTV forecasting system, and creating a backlog of ideas for future plans. The ideal candidate possesses a deep understanding of User Acquisition, strong analytical skills (Python, SQL), experience with A/B testing, and excellent communication skills. The role involves working with data to improve marketing campaign efficiency and drive significant growth in user acquisition.
Must have:
  • Understanding of User Acquisition
  • Strong analytical skills (Python, SQL)
  • Experience with A/B testing
  • Excellent communication skills
  • Data analysis for marketing optimization
Good to have:
  • Knowledge of ML and algorithms
  • Experience with Tableau and Airflow
Perks:
  • Healthcare
  • Paid vacation and sick leave
  • Relocation support
  • Sports activities
  • Language courses
  • Company events

Job Details

About Nexters

Nexters is an international game development company that strives to introduce the joy of core gaming experiences to casual players. In 2021 we went public and listed on the NASDAQ (GDEV). Nexters is part of the GDEV holding, which includes not only Nexters, but also Cubic Games, Royal Ark, Game Gears, and RJ Games studios. Our people work worldwide from offices in Cyprus, Armenia, and Kazakhstan or remotely. We want brilliant professionals who love building great games in a team with one of the best cultures.

About your role

We are the Marketing team, and we are looking for a Marketing analyst who will help the User Acquisition team scale effective advertising spending.

What you’ll be doing

  • Collaborating closely with UA and creative teams from the analytics perspective to optimize the acquisition of a well-targeted audience for the mobile version of Hero Wars.
  • Assisting in the analysis of product features and their impact on marketing purchases
  • Finding custom events to increase the effectiveness/volume of traffic purchases
  • Maintaining the current system for forecasting user LTV by segments
  • Creating a backlog of ideas for future plans and implementing them regularly

We hope that you have

  • Understanding of the User Acquisition specifics (traffic structure, attribution, etc.)
    High level of autonomy and strong soft skills for effective communication with stakeholders
    Ability to work with data in Python (basic libraries) and SQL (ClickHouse, Airflow)
  • Cases in marketing analytics that have led to significant growth for UA
  • Ability to evaluate the financial results of project implementation
  • Experience with A/B testing
  • Intermediate + English language skills

Nice to have

  • General knowledge of ML, working with algorithms
  • Experience with Tableau and Airflow

What we offer

  • Healthcare
  • Medical care program (including dental service) or medical care compensation are available for you wherever you wish to work. The basic medical care program is also available for your family members if you choose to work from our official locations – Cyprus, Armenia, and Kazakhstan.
  • Work, life, and balance
  • We offer a fair amount of paid vacation days and sick leave. You can work at one of our comfortable offices in official locations or from home.
  • Sports
  • You can choose various sports activities like yoga, football, and volleyball in our official locations.
  • Relocation support
  • A relocation package is available for you if you decide to join us in one of our official locations.
  • Skills improvement
  • Let's learn languages: you can visit online English language courses. Greek and Armenian language lessons are available for everyone who works in Cyprus or Armenia. Our company encourages people of Nexters to take part in game jams, hackathons, and relevant conferences and meetups as expert speakers.
  • Events
  • Our events are legendary – ask anyone who already works at Nexters. There are strategic sessions, workshops, parties, contests, and other activities every year.
  • Community & ESG
  • We are proud of our local communities and support employees’ social initiatives. Dream big, act big: Nexters contribute to gaming’s positive impact on the world, hold a sustainability strategy, and take part in charity projects all over the world.

Work format

In one of the company's offices in Cyprus, Armenia and Kazakhstan or remotely.


Similar Jobs

Social Discovery Group - Head/Lead Social Media Manager

Social Discovery Group

Spain (Remote)
5 Months ago
Google - Software Engineer III, YouTube

Google

San Bruno, California, United States (On-Site)
1 Week ago
Google - Software Engineer III, Shopping Build Site Reliability Engineer

Google

Zürich, Zurich, Switzerland (On-Site)
1 Week ago
Seedify - AI Product Manager

Seedify

London, England, United Kingdom (Remote)
3 Months ago
ByteDance - Software Engineer in Large Model System Graduate (Machine Learning Sys-US) - 2024 Start (BS/MS)

ByteDance

San Jose, California, United States (On-Site)
5 Months ago
Universal Music - Manager/Senior Manager, Analytics

Universal Music

Santa Monica, California, United States (On-Site)
2 Weeks ago
Just Play GmbH - Senior Marketing Data Analyst

Just Play GmbH

(Remote)
1 Day ago
Google - Scaled Abuse Analyst

Google

Hyderabad, Telangana, India (On-Site)
6 Days ago
Hawk Eye Innovations - Senior Data Test Automation Engineer

Hawk Eye Innovations

Budapest, Hungary (Hybrid)
1 Day ago
Peak - Big Data Platform Engineer - Java/Go

Peak

(On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

ByteDance - Student Researcher (Doubao (Seed) - Foundation Model - Video Generative Model)

ByteDance

San Jose, California, United States (On-Site)
1 Month ago
Genies - Senior Engineer, Core Systems

Genies

Los Angeles, California, United States (On-Site)
1 Month ago
ByteDance - Software Engineer, Model Inference

ByteDance

Seattle, Washington, United States (On-Site)
1 Week ago
ByteDance - Research Engineer Graduate (Vision AI Platform)

ByteDance

Seattle, Washington, United States (On-Site)
1 Week ago
NVIDIA - Customer Technical Program Manager

NVIDIA

Shenzhen, Guangdong Province, China (On-Site)
3 Months ago
Google - Software Engineer III, Performance, Google Cloud

Google

Warsaw, Masovian Voivodeship, Poland (On-Site)
1 Week ago
Meta - Research Scientist Intern, Smart Glasses in Wearables AI (PhD)

Meta

New York, New York, United States (On-Site)
5 Months ago
Canva - Enterprise SEO Lead

Canva

Sydney, New South Wales, Australia (Remote)
5 Months ago
Google - Staff Software Engineer, GenAI, Data Quality

Google

Mountain View, California, United States (On-Site)
1 Week ago

Get notifed when new similar jobs are uploaded

Jobs in Cyprus

Playrix - Lead Location Designer

Playrix

Cyprus (Remote)
6 Months ago
Wargaming - Senior UX/UI Designer (World of Tanks Blitz)

Wargaming

Nicosia, Nicosia, Cyprus (Hybrid)
2 Weeks ago
Playrix - Lead C++ Software Engineer (Gameplay)

Playrix

Cyprus (Remote)
6 Months ago
EvoPlay - International Contract Lawyer

EvoPlay

Limassol, Limassol, Cyprus (On-Site)
4 Weeks ago
Scorewarrior - Senior Backend C++ Developer (Framework)

Scorewarrior

Limassol, Limassol, Cyprus (On-Site)
7 Months ago
Playrix - Data QA Engineer

Playrix

Cyprus (Remote)
6 Months ago
Playrix - Principal C++ Software Engineer (Tools)

Playrix

Cyprus (Remote)
6 Months ago
Wargaming - Senior Engine Developer (World of Tanks)

Wargaming

Nicosia, Nicosia, Cyprus (Hybrid)
1 Month ago
Playrix - Python Full Stack Developer (DevTools)

Playrix

Cyprus (Remote)
1 Week ago
G5 Games - Lead Game Creative 2D Artist (Match-3 project)

G5 Games

Limassol, Limassol, Cyprus (Remote)
1 Month ago

Get notifed when new similar jobs are uploaded

Data Analyst Jobs

Aristocrat Gaming - Director of Advanced Insights

Aristocrat Gaming

Las Vegas, Nevada, United States (Hybrid)
2 Months ago
Zazz - Data Engineer

Zazz

(Remote)
3 Months ago
Google - Data and Analytics Consultant, Google Cloud

Google

Bengaluru, Karnataka, India (On-Site)
1 Week ago
Nintendo - Senior Consumer Insights Analyst

Nintendo

Redmond, Washington, United States (Hybrid)
2 Months ago
PwC - Data Engineering - GTM Director

PwC

Zürich, Zurich, Switzerland (On-Site)
6 Months ago
Ubisoft - Data Director

Ubisoft

Singapore, Singapore (On-Site)
1 Month ago
Meta - Data Science Director

Meta

New York, New York, United States (Remote)
5 Months ago
Casumo - Senior Business Analyst

Casumo

Zagreb, Croatia (Hybrid)
4 Weeks ago
Netflix - Data Engineering Manager

Netflix

Warsaw, Masovian Voivodeship, Poland (Hybrid)
2 Months ago
Ciklum - Senior Data Scientist

Ciklum

Pune, Maharashtra, India (Hybrid)
6 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Nexters is an international game development company which strives to introduce the joy of core gaming experiences to casual players on mobile and desktop.

Thanks to our hit games like Hero Wars, Island Questaway, Throne Rush, and others, we’ve reached over 200 million installs worldwide, built a team of 700+ inspired game developers, and become one of the top five independent mobile game companies in Europe.

We are publicly traded on NASDAQ under the ticker symbol GDEV and have tremendous plans for the future. We welcome new talent to join in our mutual growth and help establish us as the new leader in the industry.

In June 2023 Nexters evolves into gaming and entertainment holding company, GDEV Inc (which also included: Dragon Machines, Cubic Games, Royal Ark, Game Gears and RJ Games)

Cyprus (Remote)

Cyprus (Remote)

Armenia (Remote)

Cyprus (Remote)

Almaty, Almaty Region, Kazakhstan (Remote)

Cyprus (Remote)

Cyprus (Remote)

Almaty, Almaty Region, Kazakhstan (Remote)

Almaty, Almaty Region, Kazakhstan (Remote)

Almaty, Almaty Region, Kazakhstan (Remote)

View All Jobs

Get notified when new jobs are added by Nexters

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug