PR Manager

As a member of the HQ Marketing teams, the PR Manager will define and implement Gameloft’s global and local PR strategy to enhance brand awareness and reputation in the gaming industry. This involves collaborating with internal teams and external partners, crafting messaging, preparing spokespeople, organizing events, managing media relations in North America, and measuring campaign results across corporate, game, and B2B activities.

Must Have

• Define and implement PR strategy to enhance Gameloft's brand awareness.
• Work closely with internal stakeholders to identify relevant media topics.
• Write key messages, press releases, Q&As, and prepare spokespeople.
• Serve as the liaison with external partners during PR activities.
• Organize Gameloft events with clients and partners.
• Maintain and expand media contacts network in North America.
• Manage press release distribution and media requests.
• Measure campaign results.

JOB DETAILS

ABOUT YOU

ABOUT US

As a member of the HQ Marketing teams and reporting to the VP Communications and the Senior PR Manager, you will be in charge of defining and implementing the PR strategy to raise Gameloft’s awareness in the gaming industry. Working closely with the Global team as well as with our game teams all over the world, you will craft messaging and identify PR opportunities for Gameloft’s games and B2B activities. You will also be responsible for executing the PR strategy for the north American market and maintain and grow our media relationships.

Main responsabilities:

• Define and implement the PR strategy to enhance Gameloft's brand awareness within the gaming industry,
• Work closely with internal stakeholders and, based on their business objectives, identify relevant topics to leverage in media relations (corporate, games, advertising, licensing, distribution),
• Write key messages, press releases, Q&As, etc.; prepare spokespeople,
• Serve as the liaison with our external partners (agencies, licensors, institutions, and professional organizations, etc.) during PR activities,
• Organize Gameloft events with clients and partners,
• Press office: maintain and expand our network of media contacts in North America, manage press release distribution, media requests (interviews, etc.),
• Measure campaign results.