Product Evangelist, Lifestyle

Join Razer's Lifestyle Marketing team to shape the future of Apparel & Gear and Licensed products. This role involves developing product strategies, driving marketing initiatives, and building brand experiences for gamers globally. You will contribute to go-to-market strategies, lead marketing campaigns, manage the product lifecycle from idea to launch, implement localized initiatives, and explore brand partnership opportunities to expand Razer's market presence.

Must Have

• Contribute to go-to-market strategies for Apparel & Gear and Licensed categories.
• Drive marketing activations and campaigns with internal and external partners.
• Participate in end-to-end product lifecycle, from idea to launch and tracking.
• Implement localized sales and marketing initiatives with regional teams.
• Identify and explore brand partnership opportunities.
• Bachelor’s degree in Marketing, Business, Communications, or related field.
• Up to 1 year of relevant internship/early career experience.
• Strong interest in lifestyle, apparel, or gaming products.
• Confident communicator with strong collaboration skills.
• Organized, detail-oriented, proactive, and driven to deliver outcomes.
• Creative thinker, takes initiative, and problem-solver.

Good to Have

• Gaming enthusiasts are strongly preferred.

Perks & Benefits

• Opportunity to make a global impact.
• Work across a global team.
• Unique, gamer-centric #LifeAtRazer experience.
• Accelerated personal and professional growth.
• Certified as a Great Place to Work® in United States and Singapore.

Job Responsibilities :

Be part of Razer’s Lifestyle Marketing team and play a key role in shaping the future of our Apparel & Gear and Licensed products. You’ll be actively involved in developing product strategies, driving marketing initiatives, and building brand experiences that connect with gamers worldwide.

• Contribute to the development and execution of go-to-market strategies for Apparel & Gear and Licensed categories to strengthen brand impact and market share.
• Drive marketing activations and campaigns with internal teams and external partners to create engaging consumer experiences.
• Take part in the end-to-end product lifecycle – from idea generation to launch execution and performance tracking.
• Work closely with regional teams to implement localized sales and marketing initiatives that connect with target audiences.
• Help identify and explore brand partnership opportunities to expand Razer’s presence into new markets and consumer segments.

Pre-Requisites :

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Fresh graduates or candidates with up to 1 year of relevant internship/early career experience are welcome to apply.
• Strong interest in lifestyle, apparel, or gaming products, with a passion for marketing and brand growth.
• Confident communicator with strong collaboration skills, able to work effectively with both internal and external stakeholders.
• Organized and detail-oriented, with a proactive mindset and drive to deliver impactful outcomes.
• Creative thinker who enjoys taking initiative and problem-solving.
• Gaming enthusiasts are strongly preferred.