Senior Creative Branding Designer

2 Days ago • 3-10 Years

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About the job

SummaryBy Outscal

Lightspeed Studios seeks a Senior Creative Branding Designer with 3+ years of experience to lead innovative branding designs for marketing campaigns, brand building, and game releases. Must have strong visual communication, freehand drawing, and gaming industry knowledge, particularly in FPS and military genres. Experience in crafting proposals, and guiding visual direction across various media is essential.

Responsibilities:

Lightspeed Studios are one of the world’s most innovative and successful game developers. We are expanding across China, the United States, Singapore, Canada, Japan, South Korea, and New Zealand.

Founded in 2008, LightSpeed Studios has created over 50 games across multiple platforms and genres for more than 4 billion registered users. It is the co-developer of the worldwide hit PUBG MOBILE.

As a Senior Creative Branding Designer for Lightspeed's game-related projects, you will be responsible for creating innovative branding designs for marketing campaigns, brand building, version packaging, and other similar initiatives. You will work in close coordination with both the development and marketing teams to formulate promotion strategies based on product milestones. Your role will also involve generating proposals for creative planning and visual styles and bring them to life through various forms of expression such as key visuals, posters, H5 pages, dynamic demonstrations, and offline events;

You will also develop relevant design specifications, coordinate internal and external resources to ensure effective implementation of creative ideas, and identify and cultivate design production resources that can be used for long-term project needs. Additionally, you will independently lead the entire process of communication in the initial stages of creative branding design projects, oversee the execution in the middle stages, and conduct a comprehensive review at the end stages.

Requirements:

At least three years of relevant industry experience as a senior creative branding designer, with a solid grounding in design, aesthetics, and freehand drawing skills. Possess excellent execution skills and a desire for innovation;

Possess exceptional creative planning, proposal writing, and summarization skills. Be capable of generating creative visual solutions for products and projects. Have strong freehand drawing abilities. Be able to quickly produce visual sketches to guide internal and external teams. Provide professional visual guidance, including controlling the visual tone of graphics, online media, video, and other related modules;

Have extensive gaming experience and a deep understanding of military-themed and FPS games. Familiar with the latest trends and developments in the global gaming industry and have a keen eye for visual trends. Have in-depth research knowledge of various genre types such as trends, military, sci-fi, and anime, and possess a systematic understanding of the visual elements that constitute different genres;

Possess excellent communication and expression skills, as well as project management abilities. Be proactive in driving work forward and guiding artists or outsourced teams to produce high-quality work.

About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.


Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.


Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.


Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.


Tencent has been listed on the Stock Exchange of Hong Kong since 2004.

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