Senior Creative Director, Social Media

onwards Search

Job Summary

Onward Search is seeking a Senior Creative Director, Social Media for a leading entertainment and media company. This full-time, on-site role in Los Angeles, CA, involves leading a social team, developing platform-specific content strategies, and executing high-performing social content across various platforms like YouTube, TikTok, and Instagram. The director will also manage external agency relationships, oversee content workflows, and contribute to creative decision-making in fast-paced environments, requiring 8+ years of relevant experience.

Must Have

  • Lead, inspire, and mentor a small internal social team.
  • Serve as the primary creative liaison with external agencies.
  • Develop platform-specific content strategies for YouTube, TikTok, Instagram, and other emerging channels.
  • Ideate and execute trend-aware, high-performing social content tailored to each platform’s unique style and audience behavior.
  • Create quick-turn content—including shooting, editing, and posting—directly from mobile devices when needed.
  • Attend film shoots and key events to capture behind-the-scenes content; travel up to 40% depending on production schedules.
  • Generate innovative ideas independently and in partnership with vendors.
  • Oversee timelines, deliverables, asset workflows, and communication between internal and external teams.
  • Ensure seamless execution of campaigns and cross-functional content initiatives.
  • Contribute to creative decision-making during shoots and provide real-time solutions in fast-paced environments.
  • 8+ years of experience in creative direction, social media leadership, or digital content development.
  • Proven track record leading social teams and delivering standout platform-native creative.
  • Deep understanding of social platforms, trends, audience behaviors, and content best practices.
  • Strong portfolio showcasing social-first creative work and content strategy.
  • Excellent communication and project management skills.
  • Experience with AI tools or workflows and ability to guide responsible usage.
  • Experience with live social coverage (premieres, red carpets, fan events).
  • Strong understanding of entertainment industry competitive trends and social engagement drivers.
  • Familiarity with paid media and performance metrics.
  • Comfortable directing talent and collaborating with production crews.
  • Understanding of community management and fan engagement strategies.

Good to Have

  • Background in media or entertainment.
  • Experience with motion design, AR filters, or emerging creative technologies.

Perks & Benefits

  • Medical, Dental, and Vision Insurance
  • Life Insurance
  • 401(k) Program
  • Commuter Benefits
  • eLearning
  • Education Reimbursement
  • Ongoing Training & Development

Job Description

Senior Creative Director, Social Media Responsibilities:

  • Lead, inspire, and mentor a small internal social team (Director + 1 team member).
  • Serve as the primary creative liaison with external agencies, ensuring alignment with brand strategy and creative standards.
  • Develop platform-specific content strategies for YouTube, TikTok, Instagram, and other emerging channels.
  • Ideate and execute trend-aware, high-performing social content tailored to each platform’s unique style and audience behavior.
  • Create quick-turn content—including shooting, editing, and posting—directly from mobile devices when needed.
  • Attend film shoots and key events to capture behind-the-scenes content; travel up to 40% depending on production schedules.
  • Generate innovative ideas independently and in partnership with vendors, adding value in ideation rooms and on-set.
  • Oversee timelines, deliverables, asset workflows, and communication between internal and external teams.
  • Ensure seamless execution of campaigns and cross-functional content initiatives.
  • Contribute to creative decision-making during shoots and provide real-time solutions in fast-paced environments.

Senior Creative Director, Social Media Requirements:

  • 8+ years of experience in creative direction, social media leadership, or digital content development.
  • Proven track record leading social teams and delivering standout platform-native creative.
  • Deep understanding of social platforms, trends, audience behaviors, and content best practices.
  • Strong portfolio showcasing social-first creative work and content strategy (one standout piece is acceptable).
  • Background in media or entertainment strongly preferred.
  • Highly proactive, ambitious, and able to thrive in high-volume, fast-moving environments.
  • Excellent communication and project management skills.
  • Experience with AI tools or workflows and ability to guide responsible usage.
  • Experience with live social coverage (premieres, red carpets, fan events).
  • Strong understanding of entertainment industry competitive trends and social engagement drivers.
  • Familiarity with paid media and performance metrics.
  • Comfortable directing talent and collaborating with production crews.
  • Experience with motion design, AR filters, or emerging creative technologies is a plus.
  • Understanding of community management and fan engagement strategies.
  • Ability to manage tight deadlines with a positive, “can-do” attitude and strong diplomatic skills.
  • Versatile team player unafraid to wear multiple hats.

Perks & Benefits:

  • Medical, Dental, and Vision Insurance
  • Life Insurance
  • 401(k) Program
  • Commuter Benefits
  • eLearning
  • Education Reimbursement
  • Ongoing Training & Development

To qualify for our benefits package, you must work over 30 hours per week and the assignment must be a minimum of 10 weeks.

7 Skills Required For This Role

Team Management Cross Functional Communication Team Player Performance Analysis Content Strategy Game Texts

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