Senior Marketing SDR Technology & Operations Manager

6 Minutes ago • 5 Years + • $117,000 PA - $204,750 PA
Sales

Job Description

Rippling is seeking a Senior Marketing SDR Technology & Operations Manager to join their growing Growth Operations team. This role focuses on scaling and optimizing the technology foundation that powers Rippling’s global Sales Development organization. The manager will translate business needs into scalable, automated workflows to drive SDR efficiency and pipeline growth, partnering with sales leadership, growth engineering, and RevOps. A key aspect is shaping Rippling’s SDR systems, including proprietary AI-powered tools, and managing the broader SDR tech stack.
Must Have:
  • Partner with RevOps, engineering, and business systems teams to design, implement, and optimize homegrown technologies and automations (DemoTime, Playbook) that power SDR workflows and inbound processes.
  • Serve as the operational owner for Outreach, LeanData, Nooks, and SDR workflows within Salesforce, including building flows and maintaining key SDR system integrations.
  • Drive Rippling’s AI innovation agenda within the SDR org by identifying opportunities to embed intelligence across workflows.
  • Design and operationalize SDR execution frameworks within Rippling’s internal systems.
  • Build and maintain dashboards and reports tracking SDR activity, SLAs, inbound performance, and conversion metrics.
  • Collaborate with data, marketing, and RevOps teams to ensure clean, accurate data and seamless integration across platforms.
  • Field, triage, and prioritize incoming requests from sales and SDR leadership.
  • Create technical and business-facing documentation to ensure alignment and enablement across the SDR organization.
  • 5+ years of experience in Revenue Operations, Marketing Operations, or GTM Systems roles.
  • Deep, hands-on experience with Salesforce (flows, automations, reporting) and Outreach.
  • Experience managing LeanData and Nooks or similar productivity platforms.
  • Familiarity with enrichment technologies (ZoomInfo, Clearbit) and data best practices.
  • Strong SQL and data analysis skills; comfort working with BI tools and large datasets.
  • Proven ability to operationalize complex workflows and collaborate with technical partners.
  • Deep curiosity and hands-on interest in AI, automation, and in-house technology development.
  • Excellent prioritization, communication, and project management skills.
Perks:
  • Competitive salary
  • Benefits
  • Equity

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About Rippling

Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system.

Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365—all within 90 seconds.

Based in San Francisco, CA, Rippling has raised $1.4B+ from the world’s top investors—including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock—and was named one of America's best startup employers by Forbes.

We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses.

About the role

We’re looking for a systems-minded, AI-curious Senior Marketing SDR Technology & Operations Manager to join our growing Growth Operations team. In this role, you’ll help scale and optimize the technology foundation that powers Rippling’s global Sales Development organization.

This is a senior individual contributor position for someone who thrives at the intersection of marketing, sales, and operations, translating business needs into scalable, automated workflows that drive SDR efficiency and pipeline growth.

You’ll partner closely with sales leadership, growth engineering, RevOps, and other members of marketing operations to enhance and evolve Rippling’s homegrown platforms (DemoTime and Playbook), as well as manage and optimize our broader SDR tech stack, including Salesforce, LeanData, Outreach, Nooks, and enrichment tools.

What sets this role apart is the opportunity to work on the cutting edge of GTM technology and AI enablement. You’ll help shape how Rippling’s SDR systems are built, from designing intelligent automations to collaborating with internal teams to create proprietary, AI-powered tools that don’t exist anywhere else in the market.

What you will do

  • Partner with RevOps, engineering, and business systems teams to design, implement, and optimize homegrown technologies and automations (DemoTime, Playbook) that power SDR workflows and inbound processes.
  • Serve as the operational owner for Outreach, LeanData, Nooks, and SDR workflows within Salesforce, including building flows and maintaining key SDR system integrations.
  • Drive Rippling’s AI innovation agenda within the SDR org by identifying opportunities to embed intelligence across workflows, whether by implementing best-in-class AI solutions or partnering internally to build proprietary AI systems that enhance automation, personalization, and conversion.
  • Design and operationalize SDR execution frameworks within Rippling’s internal systems to ensure every marketing-to-SDR handoff is consistent, actionable, and measurable so reps know exactly how to engage, what to say, and the intended outcome of each lead or program.
  • Build and maintain dashboards and reports tracking SDR activity, SLAs, inbound performance, and conversion metrics.
  • Collaborate with data, marketing, and RevOps teams to ensure clean, accurate data and seamless integration across platforms.
  • Field, triage, and prioritize incoming requests from sales and SDR leadership, translating them into technical or operational solutions with clear business impact.
  • Create technical and business-facing documentation to ensure alignment and enablement across the SDR organization.

What you will need

  • 5+ years of experience in Revenue Operations, Marketing Operations, or GTM Systems roles.
  • Deep, hands-on experience with Salesforce (flows, automations, reporting) and Outreach.
  • Experience managing LeanData and Nooks or similar productivity platforms.
  • Familiarity with enrichment technologies (ZoomInfo, Clearbit) and data best practices.
  • Strong SQL and data analysis skills; comfort working with BI tools and large datasets.
  • Proven ability to operationalize complex workflows and collaborate with technical partners.
  • Deep curiosity and hands-on interest in AI, automation, and in-house technology development.
  • Excellent prioritization, communication, and project management skills.
  • Entrepreneurial mindset with strong ownership and bias for execution.

Additional Information

Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accomodations@rippling.com

Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.

This role will receive a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here.

A variety of factors are considered when determining someone’s compensation–including a candidate’s professional background, experience, and location. Final offer amounts may vary from the amounts listed below.

The pay range for this role is:

117,000 - 204,750 USD per year (US Tier 1)

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