Senior Media Coordinator - Exclusive for Racial Diversity

Company Description

An agency that gives its name to the world's most valuable communication group, Publicis Brasil operates under the philosophy of Lead the Change, Love the Change, providing its clients with communication and business solutions that help them always stay ahead of the market. Voted Agency of the Year twice at Caboré (in 2021 and 2016), Publicis serves some of the most relevant brands in Brazil and the world. Among them, C&C, Carrefour, Disney, Grupo SEB, Hershey’s, Honda, Invisalign, Medley Institucional, Nestlé, P&G, PicPay, Puig, Sanofi, Tiger, and TikTok. The commitment to excellence in client service and people management makes the Publicis brand a reference in Brazil and worldwide.

Job Description

We are looking for a professional with experience in digital media to coordinate specialists in Social (TikTok and Meta), Search, and Programmatic fronts. This person will be responsible for ensuring campaign performance, leading digital acceleration initiatives, mapping optimization opportunities, and acting as a bridge between media, BI, and vehicle teams.

Responsibilities

• Minimum of 2 to 3 years of experience with digital media.
• At least 1 year of experience in a coordination role.
• Mastery of platforms: Meta Ads, TikTok Ads, Google Ads, and DV360.
• Practical experience with implementation, optimization, pacing, and performance of digital campaigns.
• Understanding of performance reports and metrics, in partnership with BI.
• Desirable experience with media strategy and planning.

Qualifications

Key Responsibilities

• Coordinate and organize the routine of media specialists (Social - TikTok and Meta, Search and Programmatic).
• Provide technical and strategic support in daily operations.
• Lead digital acceleration initiatives for the account.
• Be the performance focal point with specialists, demanding results from brand campaigns.
• Create and maintain rules (Brilliant Basics) for each brand: objectives, KPIs, formats, and guidelines.
• Map optimization opportunities with the team and vehicles.
• Work closely with the BI team in developing reports and analyses (including Brand Lift).
• Participate in regular meetings with vehicles for optimizations, platform innovations, and proposal generation.
• Validate and ensure the quality and completeness of information in received briefings.
• Confirm strategic data on platforms and documents (e.g., taxonomy in Lumina, budget, broadcast dates).
• Feed and keep updated the DCOMM (eCommerce) spreadsheet aligned with another client agency.

Additional Information

Here, We Value

• Diversity of trajectories
• Clear and empathetic communication
• Collaboration and autonomy

📍 Work location: [São Paulo]

🧭 Work model: [hybrid]

Commitment to Diversity

All our vacancies are open to people of all gender identities, affective orientations, races, ethnicities, ages, religions, people with disabilities, among others. We believe that diverse teams build more creative and human solutions.

Benefits

• Flexible card (food and meal)
• Medical and dental assistance
• Internet allowance
• Pharmacy discounts
• Childcare assistance
• Life insurance
• Birthday day off and day off for children's birthdays, regardless of age
• Career development and education platform
• Platform for access to studios and gyms
• Virtual platform for access to doctors and specialists
• Telepsychology and nutritional counseling
• And much more!

Our commitment to you

At Publicis Groupe, We Believe That Success Begins With Well-Cared For, Heard, and Inspired People. Here, We Care About Your Journey, Which Is Why We Bring Some Of The Pillars That Sustain Our Culture

• 🌱 Continuous development: access to platforms like Marcel, Udemy, and LinkedIn Learning, in addition to mentoring programs, global training, and performance cycles focused on real growth.
• 📣 Active listening: with the Moments That Matter program, we listen to our talents at key moments of their journey to transform feedback into real actions.
• 💼 Career with purpose: clear career architecture, fair merit cycles, and frequent conversations about development and aspirations.
• 💚 Integral well-being: physical and mental health initiatives, such as telepsychology, nutritional counseling, TotalPass, Lion Care, and an annual calendar of well-being actions.
• 🌍 Diversity and belonging: programs like Viva La Difference, Entre, and Ampliar reinforce our commitment to inclusion, equity, and representation.
• 🌟 Impact with responsibility: we act with ethics, purpose, and a focus on ESG, promoting a fairer future inside and outside the company.

Here, you are the center. And your journey matters.