Social Media Director

4 Hours ago • 10 Years +

Job Summary

Job Description

As the Social Media Director, you will lead the global social team, crafting OKX's social and cultural presence with impactful concepts and content. You will work with social media managers, define storytelling, bring posts to life, and collaborate with influencers to capitalize on cultural moments. Responsibilities include ideating and executing social media campaigns on various platforms, creating influencer programs, generating briefs, growing a community of evangelists, exploring trends, and creating frameworks for brand and product campaigns. Additionally, you will collaborate with internal departments and create SOPs. This role requires a strategic approach and strong communication skills to drive OKX's social media presence.
Must have:
  • 10+ years of experience in social media or brand marketing
  • Previous experience in crypto or web3 and/or understanding of the ecosystem
  • Previous experience creating for social media channels X, Instagram, TikTok, Discord
  • Social capital and experience with top creators and influencers
  • Love and live memes - from classic memes to irl trends, you know whats going on in popular culture
  • You get your dopamine from creative taglines and social first storytelling
  • Framework thinking and an owner mentality
  • Strong project management skills
  • Portfolio that demonstrates your strategic, conceptual, and design skills
  • Proficient in social design tools: Figma, Canva
  • Exceptional communication skills in English
  • Problem-solver and flexible to adapt to the ever-evolving climate of social media
  • Prioritization skills and ability to manage timely social projects and evergreen campaigns
Good to have:
  • Strong photography skills
  • Video editing skills
Perks:
  • Competitive total compensation package
  • L&D programs and Education subsidy for employees' growth and development
  • Various team building programs and company events
  • More that we love to tell you along the process!

Job Details

Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

About the Opportunity

As Social Media Director, you will be at the forefront of crafting OKX social and cultural presence through impactful concepts and thumb-stopping content. You will lead the global social team towards big ideas, innovative executions with crypto influencers, and help grow our social communities. You will work with social media managers to define our storytelling on social, bring day-to-day posts to life and jam with influencers to figure out how to crack the next big cultural moment.

What You’ll Be Doing

  • Ideate, oversee and execute social storytelling on X (Twitter), Facebook, Instagram, Snapchat and TikTok.
  • Work with influencers to create socially charged community programs, video content and memes.
  • Generate interesting influencer briefs and prompts.
  • Grow and galvanize a community of crypto and OKX evangelists.
  • Continuously explore new trends to stay ahead of the curve and deliver innovative social content.
  • Generate strategic framework and copy for brand and product campaigns that bring home our brand's unique tone of voice and distinctive style.
  • Collaborate with internal departments to establish campaign objectives, align distribution requests and complete tasks.
  • Create SOPs for effective cross-functional collaboration, resolve conflicts and motivate the team to bring their most creative self to work everyday. 

What We Look For In You

  • 10+ years of experience in social media and/or brand marketing
  • Previous experience in crypto or web3 and/or deep understanding of its culture and ecosystem
  • Previous experience creating for social media channels X, Instagram, TikTok, Discord
  • Social capital and experience with top creators and influencers
  • You love and live memes - from classic memes to irl trends, you know whats going on in popular culture
  • You get your dopamine from creative taglines and social first storytelling
  • You have framework thinking and an owner mentality
  • Strong project management skills
  • Portfolio that demonstrates your strategic, conceptual, and design skills
  • Proficient in social design tools: Figma, Canva
  • Exceptional communication skills in English
  • Problem-solver and flexible to adapt to the ever-evolving climate of social media
  • Prioritization skills and ability to manage timely social projects and evergreen campaigns 

Nice to Haves

  • Strong photography skills
  • Video editing skills 

Perks & Benefits

  • Competitive total compensation package
  • L&D programs and Education subsidy for employees' growth and development
  • Various team building programs and company events
  • More that we love to tell you along the process!
 

Similar Jobs

Canva - Senior Machine Learning Engineer - Photo AI

Canva

Prague, Czechia (Remote)
3 Months ago
Canva - Backend Software Engineer - Product Quality

Canva

Surry Hills, New South Wales, Australia (Remote)
1 Month ago
Canva - Staff Data Scientist – Analytics Prototyping and Development, Remote across ANZ

Canva

Sydney, New South Wales, Australia (Remote)
5 Months ago
Canva - Senior Frontend Engineer - Ecosystem Experiences

Canva

Auckland, Auckland, New Zealand (Remote)
3 Weeks ago
Canva - Staff Data Scientist – Marketing

Canva

Sydney, New South Wales, Australia (Remote)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Canva - Senior Fullstack Engineer - Editing Experience

Canva

Brisbane, Queensland, Australia (Remote)
1 Month ago
Canva - B2B Growth Marketing Specialist, Enterprise

Canva

Sydney, New South Wales, Australia (Remote)
1 Month ago
Canva - Backend Software Engineer - Security Platform Engineering (Open to remote across ANZ)

Canva

Sydney, New South Wales, Australia (Remote)
5 Months ago
Canva - Licensing & Partnerships Manager

Canva

(Remote)
2 Weeks ago
Infinity Learn - Social Media Manager

Infinity Learn

Hyderabad, Telangana, India (On-Site)
6 Months ago
Canva - Staff Machine Learning Engineer - User Voice

Canva

Melbourne, Victoria, Australia (Remote)
1 Month ago
Inkittt - Marketing & Social Media Manager

Inkittt

San Francisco, California, United States (On-Site)
9 Months ago
Canva - Senior Manager, Financial Reporting & Technical Accounting

Canva

Seattle, Washington, United States (Remote)
2 Months ago
Banyan Software - Marketing Specialist - SaaS & Healthcare

Banyan Software

(Remote)
2 Weeks ago
Canva - Corporate Accounting Lead

Canva

Los Angeles, California, United States (Remote)
2 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Worldwide

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Similar Category Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

About The Company

Nassau, New Providence, The Bahamas (On-Site)

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia (On-Site)

Istanbul, İstanbul, Türkiye (On-Site)

Budapest, Hungary (Hybrid)

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia (On-Site)

Singapore (On-Site)

View All Jobs

Get notified when new jobs are added by OKX

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug