TSM Sales
Randstad digital
Job Summary
Responsible for planning, forecasting, and meeting sales targets, including periodic projections and market trend analysis. Drive BTL/ATL activities, monitor enquiry generation, and improve conversion ratios. Manage pipeline, achieve segment-wise and product-wise volumes, and maintain market share. Develop financier relationships and boost non-auto revenue streams like accessories and extended warranties. Conduct regular visits and organize influencer/fleet operator/financier meets to track bulk orders.
Must Have
- Ensure periodic sales projection (Monthly & quarterly)
- Plan and execute BTL/ATL activities
- Monitor enquiry generation and improve conversion ratios
- Drive volumes and target achievement (segment wise and product wise)
- Manage sales pipeline and review targets weekly
- Develop relationships with with 3-4 financiers at dealerships
- Drive non-auto revenue streams (Accessories, extended warranty, AMC)
- Ensure regular visits to activity locations for team guidance
- Organize influencers/fleet operators/financiers meets for bulk orders
Job Description
job details
Planning, Forecasting and Meeting Sales and downstream business targets: -Ensure periodic (Monthly & quarterly)sales projection - dealer wise / model wise for the territory using seasonality /market trends / pipelines / bulk deals etc. - BTL /ATL Plan and execution towards the results and review mechanism by weekly PDCA -Monitor the enquiry generation thru various sources and drive improvements in conversion ratios which thus increases the pipe lineMonitor TD penetration which will help in increasing the conversion ratio -Drive volumes and target achievement (segment wise and product wise) through network and sales team and hence achieve targeted Market share for each segment (personal & B2B) Pipe line management and weekly target review in order to identify gaps in the process and take corrective actions with respect to the targets Develop relationship with financiers and ensure that there is a spread of 3-4 financiers at the dealerships. Drive the non-auto revenue streams Accessories, and extended warranty, AMC in coordination with the downstream revenues team in order to increase revenues & improve profitability through these streams. Ensure regular visits to activity locations in guiding the team for proper implementation of the activities. Regular influencers/fleet operators/financiers meets for maintaining the relationship and to track bulk orders
experience
15