UA Manager (Paid Social) for FitMe
Job Description
- Managing the full lifecycle of advertising campaigns, including launch, optimization, and scaling.
- Use a data-driven approach to analyze campaign performance, funnels, and creatives daily to optimize toward performance goals
- Conduct audience research from a performance marketing perspective, including demographics, interests, behaviors, and pain points.
- Researching and evaluating new user acquisition channels to expand reach and improve ROI.
- Keeping up-to-date with industry trends, emerging threats, and best practices in user acquisition and digital marketing technologies.
- Corporate Events
- Learning & Development
- Mental & Physical Health
- Time Off Policy
- Flexible Public Holidays
- Sick Leave
- Personal Equipment Policy
- Remote-First Work
Requirements
- Over 1 year of hands-on experience in user acquisition
- Proven track record managing Paid Social campaigns (Meta Ads, TikTok, Snapchat) with budgets exceeding $300K.
- Strong communication skills, with the ability to structure and deliver clear ideas, feedback, and instructions across teams.
- Analytical approach to campaign performance, with solid working knowledge of Microsoft Excel and Google Workspace tools (Sheets, Docs, Slides).
- Demonstrated ability to navigate shifting priorities, make quick decisions, and adapt strategies in fast-paced environments.
- Proficiency in English – B2 or higher level
Responsibilities
- Managing the full lifecycle of advertising campaigns, including launch, optimization, and scaling.
- Use a data-driven approach to analyze campaign performance, funnels, and creatives daily to optimize toward performance goals
- Conduct audience research from a performance marketing perspective, including demographics, interests, behaviors, and pain points.
- Researching and evaluating new user acquisition channels to expand reach and improve ROI.
- Keeping up-to-date with industry trends, emerging threats, and best practices in user acquisition and digital marketing technologies.
Our Benefits
Corporate Events
Despite being remote-first, we love meeting up in person, so we often organize events in our Gismart hubs
Learning & Development
Growth is our top priority, so we’ll cover 70% of your professional development courses and 100% of your English language courses
Mental & Physical Health
We provide health insurance, sports and psychotherapy reimbursement
Time Off Policy
18 days of paid vacation, 3 paid personal days, plus 1 day for each year at Gismart
Flexible Public Holidays
We have 6 fixed public holidays per year and allow you to pick 5 more whenever you want
Sick Leave
100% Sick Leave Compensation
Personal Equipment Policy
You can use our corporate devices or work on your own laptop and get a monthly depreciation compensation
Remote-First Work
Work from home anywhere in the world, in one of our Gismart hubs, or in a coworking space, which we’ll pay for
Our apps inspire and empower people to build a healthy lifestyle that’s sustainable and enjoyable
Our Values
Growth
The essence of life is curiosity, so we never stop learning, discovering, and growing both as individuals and as a company.
Balance
The formula is unique for everyone but essential for a fulfilling life.
Impact
Be a force for good and pay it forward.
Honesty
Have the courage to face the truth.
Trust
Trust is earned when actions meet words.
If you are passionate about mobile app development and want to join a company that’s reshaping the industry, Gismart is the place for you.
