Ad Operations Manager, APAC

Mistplay is seeking an Ad Operations Manager for the APAC region to manage and optimize client performance on its platform. This role involves setting up new clients, managing campaign structures, ensuring proper tracking, analyzing performance, and implementing optimizations. The manager will also report on trends, identify upsell opportunities, and support account teams with data and insights. The ideal candidate will have 3+ years of experience in ad operations with strong analytical and Excel skills.

Must Have

• Set up new clients in campaign management platform
• Manage creatives and campaign structures for games
• Create, edit, activate/deactivate individual campaigns
• Ensure proper tracking of clicks, installs, impressions, and post-install events
• Analyze campaign performance
• Run KPI reviews
• Propose and implement optimizations for underperforming campaigns
• Report on trends in performance across clients
• Highlight upsell opportunities for high performing campaigns to customer success team
• Support Account Managers and Account Executives with data and insights for QBRs
• Triage, investigate and report on campaign behaviour
• Liaise with the analytics team to optimize dashboards and data enablement
• 3+ years experience in ad operations
• Proven track record optimizing campaign performance
• Excellent analytics skills
• Advanced Excel skills
• Intrinsic performance orientation and a passionate desire to meet performance goals
• Proven track record of collaboration with customer success, account executives or other customer facing teams
• Organization and time management skills
• Self-sufficient high performer who enjoys driving the success of your team
• Professional working capabilities in English

Good to Have

• Experience in the mobile gaming or adtech market
• Professional working capabilities in Japanese

Perks & Benefits

• Team Lunches
• Game nights
• Company-wide events
• Growth-rooted culture
• Smart, dynamic, and enthusiastic team
• Data-driven learning environment
• Environment for sharing ideas, pushing boundaries, taking calculated risks

Mistplay is the #1 loyalty app for mobile gamers. Our community of millions of engaged mobile gamers come to Mistplay to discover new games to play and earn rewards. Gamers are rewarded for their time and money spent within the games and can redeem those rewards for gift cards. Mistplay is on a mission to be the best way to play mobile games for everyone everywhere! Download Mistplay on the Google Play Store here and follow us on Instagram, Twitter and Facebook.

Mistplay's Ad Operations Manager is a critical front line role that manages and optimizes client performance on the Mistplay platform. The Ad Operations Manager manages the implementation of campaigns, analytics, campaign management and optimization of client performance to meet and exceed client expectations and help Mistplay deliver on the promise of being a core user acquisition partner.

Please note: We are open to candidates in South Korea & Japan for this position

What you'll do at Mistplay:

• Set up new clients in campaign management platform;
• Manage creatives and campaign structures for games;
• Create, edit, activate/deactivate individual campaigns;
• Ensure proper tracking of clicks, installs, impressions, and post-install events;
• Analyze campaign performance;
• Run KPI reviews;
• Propose and implement optimizations for underperforming campaigns;
• Report on trends in performance across clients;
• Highlight upsell opportunities for high performing campaigns to customer success team;
• Support Account Managers and Account Executives with data and insights for QBRs;
• Triage, investigate and report on campaign behaviour;
• Liaise with the analytics team to optimize dashboards and data enablement.

What you'll bring to Mistplay:

• 3+ years experience in ad operations;
• Proven track record optimizing campaign performance;
• Excellent analytics skills and advanced excel skills;
• Intrinsic performance orientation and a passionate desire to meet performance goals;
• Proven track record of collaboration with customer success, account executives or other customer facing teams;
• Organization and time management skills;
• Self-sufficient high performer who enjoys driving the success of your team;
• Experience in the mobile gaming or adtech market a huge plus;
• Professional working capabilities in English (Japanese would be great nice-to-have).

Why Mistplay?

We strive to make our work environment as inviting and fun as possible! Working at Mistplay is coupled with a whole array of perks that we've adopted virtually and in-person: Team Lunches, game nights, company-wide events, and so much more. Our culture is deeply rooted in growth and upheld by a team of smart, dynamic, and enthusiastic people. We utilize data to constantly learn, improve, and adapt. We foster an environment where everyone is encouraged to share their ideas, push boundaries, take calculated risks, and witness their visions come to life.