Content Manager

Company Description

Creativity, ethics, good taste, and innovation come together to inspire our work. Committed to strategic thinking and the results of each client, DPZ is an agency whose history intertwines with that of modern advertising. DPZ is responsible for creating some of the most iconic and admired campaigns in Brazilian advertising, consistently delivering efficient results for advertisers such as Renault, Electrolux, Ypê, Sportingbet, Nestlé, Nescafé, Unimed, Seguros Unimed, Pizza Hut, Instituto Ayrton Senna, Polenghi, Government of the State of São Paulo, and Grupo Campari.

Job Description

Transform the brand into a living brand within the culture, through the right voices. The professional will be responsible for designing and leading the brand's presence in the creator ecosystem — connecting purpose, performance, and authenticity.

Responsibilities

Professional with solid experience in influence, creators, or social media, preferably with experience in financial, technology, or premium lifestyle brands;

Updated cultural repertoire and keen eye for movements, communities, and trends;

Ability to unite strategy, creation, and human relationship;

Experience in leading complex influence teams and projects, with business vision and fluency in metrics;

Knowledge of social platforms (Instagram, TikTok, YouTube, and LinkedIn) and their different influence formats;

Qualifications

Lead the brand's creative and operational influence strategy, aligned with content and brand positioning;

Map and select creators, talents, and communities relevant to the brand's cultural and business territories;

Build Always-On campaigns and programs with creators, going beyond paid media and exploring original formats, collaborations, and creative residencies;

Manage relationships, negotiations, and deliveries with talents and partner agencies;

Integrate the influence front with the content team, ensuring consistent and social-first narratives;

Monitor performance, results, and learnings, proposing continuous evolutions;

Be the main bridge between the client and the creator universe, strengthening influence as the brand's creative engine.

Additional Information

Collaborative, creative, and curious profile — someone who understands the power of voices that move culture.

**📍 Workplace: Berrini region

🧭 Work model: hybrid**

Commitment to Diversity

All our vacancies are open to people of all gender identities, affective orientations, races, ethnicities, ages, religions, people with disabilities, among others. We believe that diverse teams build more creative and human solutions.

Benefits

💳 Flexible card (food and meal)

📇 Medical and dental assistance

💵 Internet allowance

💰 Pharmacy discount

👨🏾‍👩🏽‍👧🏽‍👦🏽 Childcare assistance

📝 Life insurance

🎈 Birthday day off and day off for children's birthdays, regardless of age

💻 Career development and education platform

🏋️‍♂️ Platform for access to studios and gyms

👩‍⚕️ Virtual platform for access to doctors and specialists

📱 Telepsychology and nutritional monitoring

✨ And much more!

Our commitment to you

At Publicis Groupe, we believe that success begins with people who are well cared for, heard, and inspired. Here, we care about your journey, which is why we bring some of the pillars that support our culture:

• 🌱 Continuous development: access to platforms like Marcel, Udemy, and LinkedIn Learning, in addition to mentoring programs, global training, and performance cycles focused on real growth.
• 📣 Active listening: with the Moments That Matter program, we listen to our talents at key moments of the journey to transform feedback into real actions.
• 💼 Purpose-driven career: clear career architecture, fair merit cycles, and frequent conversations about development and aspirations.
• 💚 Integral well-being: physical and mental health initiatives, such as telepsychology, nutritional monitoring, TotalPass, Lion Care, and an annual calendar of well-being actions.
• 🌍 Diversity and belonging: programs such as Viva La Difference, Entre, and Ampliar reinforce our commitment to inclusion, equity, and representation.
• 🌟 Responsible impact: we act with ethics, purpose, and focus on ESG, promoting a fairer future inside and outside the company.

Here, you are the center. And your journey matters.