International Account Director

Publicis Media is seeking an International Account Director to drive the growth and media transformation of strategic clients within its international consulting business unit. The role involves defining and managing global media strategies, leading client relationships at a senior level, supervising and developing teams, overseeing operational performance, and identifying commercial growth opportunities. The ideal candidate will have a strong background in 360° media strategy, data, and digital levers, with a minimum of 6 years of experience.

Must Have

• Define and manage global media strategy (offline, digital, social, data, retail media, OPS)
• Ensure consistency, innovation, and relevance of proposed strategies
• Analyze market, follow trends, identify innovation opportunities
• Challenge internal team recommendations (experts, planners, data, creation)
• Be the primary contact for marketing and C-level executives
• Understand business challenges, anticipate issues, propose proactive vision
• Present roadmaps, annual reviews, and high-level strategies
• Strengthen client satisfaction and build lasting trust
• Manage and support Account Managers, Account Executives, and juniors
• Structure workflows, streamline interactions with internal experts
• Develop strategic skills of teams
• Instill a culture of excellence, innovation, and collaboration
• Supervise all operational processes for campaigns (production, QA, optimization)
• Monitor performance, analyze KPIs, challenge proposed optimizations
• Ensure quality, accuracy, and relevance of executive reports
• Transform insights into actionable recommendations to improve results
• Identify growth opportunities: upsell, cross-sell, new offers, new markets
• Actively participate in tenders and new business initiatives
• Manage account P&L to optimize operational profitability
• Propose innovative, high-value-added solutions to support client growth
• Detect trends, emerging technologies, and innovative levers
• Support clients in their digital and media transformation projects
• Propose solutions integrating data, AI, automation, or advanced attribution models
• Promote a proactive and visionary approach

Perks & Benefits

• Modern, collaborative, and friendly workspaces and relaxation areas
• Remote work possible 2 days per week
• Numerous training opportunities: Bastille Academy, +30,000 e-learning modules including certifications via LinkedIn Learning on the Marcel platform
• Transparent Talent policy
• Many events for learning, networking, and celebrating

Company Description

Publicis Groupe, a leader in communication, brings together a community of 27 agencies and fosters a unique model combining creation, media, data, and technology to support its clients across all marketing and advertising expertise. The agencies owe their success to committed teams and personalities who face the pace of societal changes and open new paths through innovation.

Publicis Media is composed of agencies such as Zenith, Starcom, Blue 449, Performics, Spark Foundry, Publicis Sport, Publicis Media Connect, as well as expertise centers in innovation such as Social Media, Performance Marketing and Digital, Data, Content, Search, Tech, and Commerce. Publicis Media supports its clients in today's complex media universe and deploys its expertise across all levers and touchpoints.

Job Description

We are looking for an Account Director to support the growth and media transformation of our strategic clients. You will join our International Consulting BU, at the heart of communication, data, and innovation challenges.

As a true high-level partner, you will be responsible for the strategic vision, operational management, and client relationship at the executive level. You will supervise committed teams and ensure the quality of deliverables, while developing the business performance of your accounts.

Responsibilities

1. 360° Media Vision & Strategy

• Define and manage the global media strategy for advertisers: offline, digital, social, data, retail media, OPS, etc.
• Ensure the consistency, innovation, and relevance of the proposed strategies.
• Analyze the market, monitor trends, and identify innovation opportunities.
• Challenge recommendations from internal teams (experts, planners, data, creation).

2. Client Relationship Management

• Be the privileged contact for marketing and C-level executives.
• Understand business challenges, anticipate issues, and propose a proactive vision.
• Present roadmaps, annual reviews, and high-level strategies.
• Strengthen client satisfaction and build a lasting relationship of trust.

3. Team Management & Leadership

• Manage and support Account Managers, Account Executives, and juniors within the scope.
• Structure workflows, streamline interactions with internal experts.
• Develop the strategic skills of the teams.
• Instill a culture of excellence, innovation, and collaboration.

4. Operational Management & Performance

• Supervise all operational processes related to campaigns (production, QA, optimization).
• Monitor performance, analyze KPIs, and challenge proposed optimizations.
• Ensure the quality, accuracy, and relevance of executive reports.
• Transform insights into actionable recommendations to improve results.

5. Business Development & Profitability

• Identify growth opportunities: upsell, cross-sell, new offers, new markets.
• Actively participate in tenders and new business initiatives.
• Manage account P&L to optimize operational profitability.
• Propose innovative, high-value-added solutions to support client growth.

6. Innovation & Transformation

• Detect trends, emerging technologies, and innovative levers.
• Support clients in their digital and media transformation projects.
• Propose solutions integrating data, AI, automation, or advanced attribution models.
• Promote a proactive and visionary approach.

Qualifications

Bac+4/5, Business or Communication School

Minimum 6 years of experience in a media agency or consulting environment, with strategic account management.

Solid expertise in 360° media strategy, data, and digital levers.

Excellent interpersonal skills, political acumen, and natural leadership.

Strong analytical, structuring, and decision-making abilities.

Comfortable managing complex projects simultaneously.

Strong business orientation, with an entrepreneurial spirit.

You have developed a client-centric approach and strong analytical and synthesis skills.

You are fluent in English, so don't hesitate to apply and join our teams to start a new human adventure 😊

Additional Information

Our offices are located in Paris in the 17th arrondissement in an ideal working environment for your development.

📣 Good to know:

🚀 Modern, collaborative, and friendly workspaces and relaxation areas.

💻 Remote work is possible 2 days per week.

📖 Numerous training opportunities: Bastille Academy, +30,000 e-learning modules accessible, including certifications, in partnership with LinkedIn Learning on the proprietary Marcel platform.

🧑‍🎤 A transparent Talent policy.

🎉 Many events for learning, networking, and celebrating.

Viva La Différence!

This Publicis Groupe philosophy has always demonstrated our commitment to diversity and the conviction that our talents are our greatest wealth and our best asset.

We thus value all singularities, without distinction of age, sex, skin color, social origin, religion, or sexual orientation... only competence and energy count! We encourage all qualified applications and will be happy to support you throughout the recruitment process, in a personalized manner.