Media Buyer

Experience Required:

• 2 to 3 years of experience
  

Major Roles & Responsibilities:

• Responsible for the creation of the ad account
  
• Responsible for the creation of the audiences
  
• Responsible for setting up the campaigns
  
• Responsible for monitoring and auditing the campaigns
  
• Highlighting any discrepancies in the rates and expected KPIs
  
• Conducting analysis every week and suggesting further optimizations
  
• Collectively giving insights for the monthly reports to the planner
  
• Must conduct Pixel firing and pixel placements
  
• Responsible for the timely sharing of proof of service to the planners
  
• Using Analytics tools such as Google Analytics, SimilarWeb, and SEMRush for industry benchmarking
  
• Knowledge of Amazon Ads, Flipkart Ads, and awareness of to run ads on E-Commerce Platforms
  
• Assisting the Media Buyer in the day-to-day executions.
  
• Taking accountability for assigned work and ensuring a smooth workflow between the planning and buying team.
  
• Experience with Google, Meta, and LinkedIn Ads is a must
  
• Knowledge of Amazon and Flipkart ads is an add-on
  

Skills Required:

• Strong Communication & Time management skills
  
• Strong attention to detail, problem-solving attitude, and having an analytical mind
  
• Knowledge of Google Analytics, SimilarWeb, SEMRush
  
• Knowledge of Amazon Ads, Flipkart Ads