[Publishing Div. 2] Head of D2 Brand & Community Management Dept.

2 Months ago • 12 Years +

Community Management

Job Description

KRAFTON identifies and publishes uniquely enjoyable games globally, crafted by recognized production studios. We innovate gaming enjoyment through new challenges and technologies, expanding platforms to captivate a larger fan base. Collaborating with a passionate team, we aim to be a renowned creator in the global gaming market. Publishing Div. 2 focuses on games like inZOI and Subnautica 2, providing global community experiences. The Head of D2 Brand & Community Dept. leads global marketing strategies to enhance brand value, strengthen player engagement, activate communities, and drive conversion, executing innovative campaigns based on game specifics and target audience understanding.

Good To Have:

Extensive knowledge, data, and experience across the global gaming industry, transcending countries, platforms, and genres
Multitasking ability to manage multiple projects simultaneously in a dynamic environment
Practical leadership experience across the entire lifecycle of game products, from launch marketing to live service
Business-level or higher foreign language proficiency (English, Chinese, Japanese preferred)
Work experience in a global environment
Core gamer with rich experience and strong preferences

Must Have:

Lead the establishment and execution of comprehensive marketing strategies for new and live service games
Enhance the brand value of responsible games and promote participation and growth of global fan communities
Lead collaboration with HQ internal organizations, regional business units, and external partners for successful campaign execution
Resource and cost management and campaign performance analysis

Add these skills to join the top 1% applicants for this job

team-management

communication

leadership

performance-analysis

data-analytics

cost-management

talent-acquisition

game-texts

Introducing Our Team (Project)

Publishing Div. 2 is dedicated to publishing games of various genres and platforms, including inZOI and Subnautica 2, striving to provide the best experience to the global gaming community. The Head of D2 Brand & Community Dept. is responsible for establishing and executing comprehensive global marketing strategies to enhance the brand value of the games under the division, strengthen player engagement, activate communities, and drive purchase conversion. This role involves executing innovative game marketing campaigns based on an understanding of each game's characteristics and target audience.

Missions to Join Our Team

Lead the establishment and execution of comprehensive marketing strategies for new and live service games
Enhance the brand value of responsible games and promote participation and growth of global fan communities
Lead collaboration with HQ internal organizations, regional business units, and external partners for successful campaign execution
Resource and cost management and campaign performance analysis

We'd like to grow with someone who has these experiences! (Required Qualifications)

12+ years of experience in marketing or community management
Experience overseeing product or brand marketing and managing relevant organizations
Analytical mindset proficient in data analysis tools and metric-based decision making
Strategic thinking and smooth communication skills to collaborate and influence executives and internal/external senior partners
No disqualification for overseas business trips

If you have these experiences, you are the one we are looking for! (Preferred Qualifications)

Extensive knowledge, data, and experience across the global gaming industry, transcending countries, platforms, and genres
Multitasking ability to manage multiple projects simultaneously in a dynamic environment
Practical leadership experience across the entire lifecycle of game products, from launch marketing to live service
Business-level or higher foreign language proficiency (English, Chinese, Japanese preferred)
Work experience in a global environment
Core gamer with rich experience and strong preferences

To join KRAFTON's challenge, the following recruitment process is required.

Document Screening > Phone Interview > Technical Fit Interview > Culture Fit Interview > Offer & Onboarding
As this is an ongoing recruitment, it may close early if excellent candidates are hired.
Successful candidates for each stage will be notified individually via email or phone registered in their application.
Please note that the phone interview is an optional stage conducted as needed, not a mandatory one. Detailed information will be provided individually.
Additional interviews may be added if necessary, with detailed information provided individually.

Please check the required documents!

Application form (free format), self-introduction, career description, portfolio (required)
For new graduates, please focus on the self-introduction; for experienced candidates, focus on the career description.
When attaching a portfolio, please check the information below.

Employment Type

Full-time

Please check the information below!

Those eligible for employment protection, such as individuals with disabilities or national merit recipients, will be given preference according to relevant laws.
False statements in your application may lead to the cancellation of the offer.
A 5-month probationary period applies. The company may refuse permanent employment based on the evaluation results during the probationary period, and even during the probationary period, it may terminate the probationary period early and refuse permanent employment based on the mid-term evaluation results. There will be no changes in employment type or salary during the probationary period.
For questions during the recruitment process, please refer to the KRAFTON Recruitment FAQ.

BE BOLD, LEARN AND WIN! Would you like to explore KRAFTON’s growth and adventure stories?

Please check the information below

Those eligible for an affirmative action program such as individuals with disabilities or with distinguished service to the state will be given hiring preference according to relevant laws
False statements in your resume may lead to the withdrawal of the employment offer
A 5-month probationary period applies. Based on the mid-term evaluation, employment may be terminated early or not continued. No changes in employment type or salary during this period.
Please contact career@krafton.com for other inquiries