Senior Technical Success Manager

Sprinkler

6+ Years | Milan, Milan, Metropolitan City of Milan, Italy (On Site) | Full Time | 1 day ago

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Job Summary

As a Technical Success Manager (TSM) – Core, you will be a trusted advisor responsible for driving adoption, value realization, and long-term success for Sprinklr's most strategic customers across the Marketing, Social, and Advertising product suite. Your role exists to bridge the gap between business objectives and platform capabilities using deep product expertise to help customers unlock the full value of Sprinklr’s Core solutions. This is a customer-facing, technically proficient role that empowers clients to scale, automate, and optimize their execution and ROI through Sprinklr — and ensuring Sprinklr becomes a foundational layer in the customer's stack.

Must Have

Lead strategic technical relationships for Sprinklr's Core suite.
Advise on platform architecture, user journeys, and governance.
Translate marketing KPIs into platform configurations.
Drive end-to-end adoption across customer teams.
Conduct workspace audits and usage diagnostics.
Coordinate cross-functional teams for technical challenges.
Present business reviews to executive audiences.
Develop success plans with KPI alignment.
Deliver stakeholder-specific enablement and training.
Provide product feedback to engineering teams.
Identify and address adoption blockers.
Collaborate with sales on upsell/cross-sell opportunities.
Bachelor’s degree in relevant field.
6+ years in MarTech, AdTech, or digital media consulting.
Experience in campaign setup, media planning, or brand marketing strategy.
Strong understanding of omnichannel marketing and platform analytics.
Proficiency in configuring and optimizing workspace and tagging structures.
Excellent executive presentation and stakeholder management skills.
Ability to interpret data, product usage, and marketing KPIs.

Good to Have

Prior experience implementing or scaling Sprinklr or similar platforms (Adobe, Salesforce Marketing Cloud, Khoros).
Deep familiarity with social ad platforms (Meta, Google, TikTok), social listening taxonomy, and crisis/PR workflows.
Experience leading digital transformation projects or global rollouts across brands, geographies, or business units.
PMP, Agile, or relevant certification; fluency in campaign lifecycle management tools.
Strong business acumen and comfort advising CMOs, Digital Transformation leads, or Global Brand Managers.
Exceptional relationship-building skills and a collaborative mindset; ability to navigate complex orgs and earn trust across levels.
Customer-first thinking with a bias towards empathy.
Proactive problem-solving and a proven ability to distill complex needs into clear, actionable strategies; balancing technical depth with business relevance.

Perks & Benefits

Comprehensive suite of benefits.
Voluntary healthcare coverage (where applicable).
Paid time off to recharge.
Open Mentoring Program for growth.

Job Description

As a Technical Success Manager (TSM) – Core you will be a trusted advisor responsible for driving adoption, value realization, and long-term success for Sprinklr's most strategic customers across the Marketing, Social, and Advertising product suite. Your role exists to bridge the gap between business objectives and platform capabilities using deep product expertise to help customers unlock the full value of Sprinklr’s Core solutions. This is a customer-facing, technically proficient role that empowers clients to scale, automate, and optimize their execution and ROI through Sprinklr — and ensuring Sprinklr becomes a foundational layer in the customer's stack.

What You'll Do

Strategic Product Advising
Lead the strategic technical relationship across Sprinklr’s Core suite: Social Publishing, Listening, Paid Ads, Marketing Analytics.
Act as the primary advisor on platform architecture, user journeys, tagging schemas, and governance frameworks.
Translate marketing KPIs (ROAS, brand health, sentiment shift, audience reach) into Sprinklr configurations and use cases.
Adoption & Value Realization
Own the end-to-end adoption lifecycle across multiple teams (Digital, Social, Brand, Media, Analytics), ensuring frictionless onboarding and proactive value expansion.
Foster relationships with cross-functional stakeholders to align platform adoption with customer-specific goals and KPIs
Conduct workspace audits, health score tracking, and usage diagnostics using internal CSP tools to drive recommendations and de-risk accounts.
Build reusable playbooks to institutionalize best practices across campaign orchestration, paid amplification, and influencer management.
Program Leadership
Coordinate cross-functional teams (Product, Solutions Consultants, Services) to address technical challenges, rollout new modules, or guide strategic expansion.
Run business reviews tailored to executive audiences, combining KPIs, platform telemetry, and business outcomes into ROI narratives.
Co-develop success plans with clear KPI alignment, growth targets, and product rollout timelines—adjusted to market and org evolution.
Customer Empowerment
Deliver stakeholder-specific enablement—executive workshops, advanced user trainings, feature adoption campaigns—designed to improve usability and internal platform advocacy.
Identify blockers to adoption and proactively create corrective action paths: integrations, UX simplification, org change support.
Cultivate internal champions and promise a culture of self-service to strengthen long-term platform adoption
Product Influence
Serve as a feedback loop to Sprinklr Product and Engineering teams—surfacing structured insights based on real-world campaign needs, integrations, or analytics gaps.
Advise customers on how to align their future marketing strategy with Sprinklr's roadmap capabilities and beta features (data management and intelligence, CRM platform and tools, business analytics and reporting, etc.)
Growth & Commercial Support
Work closely with Sales and Solutions teams to uncover upsell/cross-sell opportunities: Ads module, Listening, new brand/geography activation, etc.
Understand the client’s tech stack and vendor landscape to position Sprinklr as a consolidator and differentiator.

Required Qualifications

Bachelor’s degree in Marketing, Communications, Computer Science, or related field.
6+ years in MarTech, AdTech, or digital media consulting, working with enterprise-grade solutions and cross-functional marketing teams.
Deep experience in campaign setup, media planning, or brand marketing strategy at large organizations.
Strong understanding of omnichannel marketing strategy (organic, paid, owned) and platform analytics.
Ability to configure, audit, and optimize workspace and tagging structures in complex enterprise environments.
Executive-level presentation and stakeholder management skills; experience facilitating roadmap sessions and quarterly reviews.
Data fluency: ability to interpret telemetry, product usage, and marketing KPIs and convert into strategic actions.

What Sets You Apart

Prior experience implementing or scaling Sprinklr or similar platforms (Adobe, Salesforce Marketing Cloud, Khoros).
Deep familiarity with social ad platforms (Meta, Google, TikTok), social listening taxonomy, and crisis/PR workflows.
Experience leading digital transformation projects or global rollouts across brands, geographies, or business units.
PMP, Agile, or relevant certification; fluency in campaign lifecycle management tools.
Strong business acumen and comfort advising CMOs, Digital Transformation leads, or Global Brand Managers.
Exceptional relationship-building skills and a collaborative mindset; ability to navigate complex orgs and earn trust across levels
Customer-first thinking with a bias towards empathy
Proactive problem-solving and a proven ability to distill complex needs into clear, actionable strategies; balancing technical depth with business relevance

8 Skills Required For This Role

Team Management Cross Functional Data Analytics Talent Acquisition Game Texts Business Analysis Agile Development Salesforce

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