Specialist-Marketing and Communications
Loyalty Juggernaut
Job Summary
Loyalty Juggernaut (LJI) is seeking a Specialist-Marketing and Communications to drive brand experience and position GRAVTY®, their AI-powered SaaS platform, as a pioneer in loyalty technology. This role involves leading the full cycle of product marketing, from strategic positioning and go-to-market strategies to enablement and growth. The specialist will be the chief evangelist for GRAVTY®’s value proposition, collaborating with various teams to ensure product adoption and expansion globally. The ideal candidate is a proactive, dynamic, and results-driven marketer capable of balancing strategy with execution.
Must Have
- Lead LJI’s marketing and communications programs
- Create and communicate product value proposition, messaging, and positioning for GRAVTY®
- Develop and execute go-to-market strategies for new features and market launches
- Collaborate with Product, Sales, and Customer Success teams
- Conduct market research, customer discovery, and competitive analysis
- Develop high-impact marketing collateral (white papers, presentations, case studies, customer stories, sales tools)
- Design and deliver compelling sales pitches and demo scripts
- Support RFP responses and proposal development
- Champion GRAVTY®’s thought leadership through webinars, events, and digital marketing
- Champion employer branding programs
- Exceptional storytelling, presentation, and communications skills (written and verbal)
- Strong analytical and market research abilities
- Proven ability to own both strategy and execution
- Ability to thrive in a fast-paced, cross-functional, entrepreneurial team
- Meticulous attention to detail and commitment to excellence
- Passion for innovating customer-centric solutions
Good to Have
- MBA (Marketing) from a premier B-school
- CS/IT engineering background
- Hands-on experience in digital marketing, content development, and campaign execution
Job Description
At Loyalty Juggernaut (LJI), we’re transforming customer loyalty through AI-powered SaaS. Our flagship platform, GRAVTY®, enables leading global brands to build deeper customer relationships across industries like Airlines, Retail, Hospitality, Banking, Telecom, and more.
Highlights
- 400M+ loyalty members supported globally.
- Trusted by 100+ enterprise partners.
- Three-time winner of “Best Technology Innovation in Loyalty”.
Proud to be a Three-Time Champion for Best Technology Innovation in Loyalty!!
Visit www.lji.io to know more about us.
At LJI, our Marketing and Communications leaders shape how our brand is experienced across geographies. The team drives strategy, storytelling, and engagement to ensure LJI is recognized as the pioneer in loyalty technology innovation, delivering exceptional customer experiences through GRAVTY®.
As a Specialist-Marketing and Communications, you will own the full cycle of product marketing activities—from strategic positioning and go-to-market strategy to enablement, adoption, and ongoing growth. You will be the chief evangelist for GRAVTY® ’s value proposition, driving business impact across prospects and existing customers worldwide. If you’re a hands-on marketer who can balance strategy with execution and are excited by the challenge of building impactful programs, we’d love to hear from you.
About the Role:
- Lead LJI’s marketing and communications programs, ensuring alignment with business priorities
- Create, refine, and communicate product value proposition, messaging, and positioning for GRAVTY® in target industries and segments.
- Develop and execute effective go-to-market strategies for new features and market launches.
- Collaborate closely with Product, Sales, and Customer Success teams to drive product adoption, retention, and expansion.
- Conduct market research, customer discovery, and competitive analysis to inform positioning, pricing, and sales enablement.
- Develop high-impact marketing collateral—white papers, presentations, case studies, customer stories, and sales tools to support pipeline growth.
- Design and deliver compelling sales pitches and demo scripts for field teams.
- Support RFP responses and proposal development with product marketing insights.
- Champion GRAVTY®’s thought leadership through webinars, events, and digital marketing initiatives.
- Champion employer branding programs that showcase LJI’s technical and Loyalty excellence, and work culture to attract and retain top talent
About You :
We are seeking a proactive, dynamic and results-driven individual who comes with
- An MBA (Marketing) from a premier B-school, complemented by a CS/IT engineering background, would be an added advantage.
- Exceptional storytelling, presentation, and communications skills—both written and verbal.
- Strong analytical and market research abilities.
- Proven ability to own both strategy and execution.
- Ability to thrive in a fast-paced, cross-functional, entrepreneurial team and manage multiple priorities.
- Meticulous attention to detail and commitment to excellence.
- Passion for innovating customer-centric solutions.
- Hands-on experience in digital marketing, content development, and campaign execution will be a PLUS.