Store Brand Public Relations

Responsible for risk assessment of marketing plans for derivative product-related external information and large-scale market activities. Monitor public opinion information across all platforms, quickly identify information, extract key information, output public opinion reports, and prevent potential public opinion crises. Responsible for the entire process of public opinion management related to derivative products, real-time monitoring, tracking, and handling of public opinion issues, continuously optimizing the store's public opinion reputation.

Must Have

• Full-time bachelor's degree or above
• 1-2 years or more of relevant work experience
• Familiar with Papegames and related IPs, familiar with game derivatives
• Familiar with social media, deep understanding of social platforms (Weibo, Xiaohongshu, Bilibili, etc.) rules
• Strong communication and expansion skills, focus on teamwork

Good to Have

• Public relations, journalism, marketing and other related majors preferred
• Familiar with and passionate about ACG (Anime, Comics, Games) and trendy culture, with a deep understanding and knowledge of relevant communities
• Community organization and management experience preferred
• Proficiency in foreign languages preferred (English, Japanese, Korean)

Job Description

1. Responsible for risk assessment of marketing plans for derivative product-related external information and large-scale market activities.

2. Monitor public opinion information across all platforms, quickly identify information, extract key information, output public opinion reports, and prevent potential public opinion crises.

3. Responsible for the entire process of public opinion management related to derivative products, real-time monitoring, tracking, and handling of public opinion issues, continuously optimizing the store's public opinion reputation.

Job Requirements

1. Full-time bachelor's degree or above, with 1-2 years or more of relevant work experience. Public relations, journalism, marketing, and other related majors are preferred.

2. Familiar with Papegames and related IPs, familiar with game derivatives.

3. Familiar with and passionate about ACG (Anime, Comics, Games) and trendy culture, with a deep understanding and knowledge of relevant communities. Experience in community organization and management is preferred.

4. Familiar with social media, with a deep understanding of social platforms (Weibo, Xiaohongshu, Bilibili, etc.) rules. Possess strong communication and expansion skills, and emphasize teamwork.

5. Proficiency in foreign languages is preferred, including but not limited to English, Japanese, Korean.