IEGG-Marketing Manager-市场营销方向(深圳)

10 Months ago • 3 Years + • Marketing

Job Summary

Job Description

Marketing Manager for long-term online game, requires 3+ years experience, strong communication & strategy skills, knowledge of game marketing.
Must have:
  • Game Marketing
  • Marketing Strategy
  • Event Planning
  • Team Collaboration
Good to have:
  • Steam Marketing
  • English Proficiency

Job Details

Responsibilities:

1.负责一款长线端游的整体市场营销工作,配合整体发行计划,制定品牌策略和市场方案,并全程跟进策略和方案的具体落地,同时把控质量; 2.协调内部合作团队和外部合作资源,进行推广创意制定,营销事件策划,公关传播推进,市场活动落地,广告投放,BD合作,以及高品质素材制作等; 3.根据阶段性成果做总结分析,迭代方法,沉淀经验。

Requirements:

1.本科及以上学历,3年以上游戏产品市场营销相关工作经验; 2.热爱游戏,对市面主流游戏有深入体验了解,熟悉游戏发行各环节流程,熟悉长线产品营销策略与方法; 3.工作态度积极、认真、负责,具有良好的学习能力,抗压能力强,团队合作意识强; 4.有Steam游戏市场营销经验者优先,英语出色者优先。

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About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.


Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.


Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.


Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.


Tencent has been listed on the Stock Exchange of Hong Kong since 2004.

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