Senior CRM Manager

The Senior CRM Manager will be responsible for planning and executing CRM campaigns, optimizing performance, and collaborating with cross-functional teams for new market launches. This role involves overseeing reporting, defining new CRM functionalities, and ensuring compliance with internal processes, while staying updated on industry trends.

Must Have

• At least 3+ years of hands-on experience managing CRM processes and marketing campaigns from briefing to setup
• Proficiency with no-code CRM platforms, such as Optimove, Smartico, or Customer.io
• Upper intermediate English, with strong written and spoken communication skills

Good to Have

• Experience in the iGaming industry
• High attention to detail, ensuring data accuracy across management reporting
• Strong analytical and decision-making abilities
• Ability to thrive in a fast-paced environment
• A passion for understanding and meeting customer needs

Growe welcomes those who are excited to:

• Plan and execute impactful campaigns using CRM tools, tracking results to optimize performance and engagement;
• Partner with cross-functional teams, including the product team to support the launch of new geographical markets, ensuring CRM readiness;
• Oversee reporting requirements, defining needs for new CRM functionalities, and refining existing processes;
• Stay updated on CRM trends and best practices, continually enhancing strategies and processes;
• Collaborate closely with wider CRM teams to ensure compliance and adherence to internal processes;
• Manage daily CRM campaigns, overseeing activities to maintain high-quality standards;
• Process and prioritize incoming requests from various divisions, verifying new functionality and assisting with timely execution.

We need your professional experience:

• At least 3+ years of hands-on experience managing CRM processes and marketing campaigns from briefing to setup;
• Proficiency with no-code CRM platforms, such as Optimove, Smartico, or Customer.io;
• Upper intermediate English, with strong written and spoken communication skills;
• Experience in the iGaming industry will be a plus.

We appreciate if you have those personal features:

• High attention to detail, ensuring data accuracy across management reporting;
• Strong analytical and decision-making abilities;
• Ability to thrive in a fast-paced environment;
• A passion for understanding and meeting customer needs.

We are seeking those who align with our core values:

• GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;
• DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;
• BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.