Senior User Acquisition Manager/ Senior Performance Marketing Manager

4 Months ago • 2 Years + • Marketing

Job Summary

Job Description

Playrix, a leading mobile game developer, is looking for a Senior User Acquisition Manager/Senior Performance Marketing Manager to drive user growth. You will be responsible for launching and optimizing advertising campaigns, analyzing campaign effectiveness, and conducting experiments. Must-have experience in performance marketing and advanced knowledge of Excel/Google Spreadsheets.
Must have:
  • Performance Marketing
  • Excel/Google Sheets
  • Advertising Campaigns
  • Campaign Analysis
Good to have:
  • Game Development
  • Analytical Systems
  • Python/SQL
  • Web Technologies
Perks:
  • Flexible Schedule
  • Health Insurance

Job Details

Senior User Acquisition Manager/ Senior Performance Marketing Manager

About the company

Playrix is ​​one of the most successful mobile game development companies 
in the world. In terms of mobile application revenue, we rank first in Europe 
and are in the top 3 worldwide. Our games have been installed 2.3 billion times (that's a third of the world's population!) and more than 30 million people around the world play them every day.

Team, about the role

Playrix is an industry leader. We're one of the top 3 mobile game publishers in the world, with a team spread across 40 countries. This is thanks not only to our development team, but also to our user acquisition department. We solve the most difficult tasks and influence mobile marketing across the industry.

Playrix is looking for an ambitious User Acquisition Manager. We want someone who has a strong sense of responsibility, the necessary skills to solve complex problems, and a desire to grow and learn new things.

Tasks

  • Launching and optimizing advertising campaigns

  • Testing and rotating creatives

  • Analyzing the effectiveness of advertising campaigns, meeting KPIs

  • Conducting experiments and research

  • Actively strengthening relationships with partners for purchasing traffic

Requirements

  • 2+ years of experience in performance marketing

  • Upper intermediate level of English or higher

  • Advanced knowledge of Excel/Google Spreadsheets 

  • Bachelor's degree in computer science, another technical field, or equivalent experience



    Preferred


  • Experience in game dev

  • Experience working with analytical systems (BI, Tableau)

  • Experience using Python/SQL for data analysis

  • Solid understanding of the principles of web technologies as well as web and mobile advertising

Our Perks

Flexibility at work

  • For most positions we offer a flexible schedule, and employees can work from anywhere in the world (except for the Russian Federation and the Republic of Belarus). You can do your work however and wherever you like — we only evaluate your results.

Caring for health and well-being
  • We provide voluntary health insurance for employees and their children, and reimburse online sessions with a psychologist.
  • We offer fully paid vacation days and sick leave. In certain circumstances, you can request additional days off.
  • We support leading a healthy lifestyle and reimburse the cost of gym memberships and fitness app subscriptions.
Professional development and education
  • We pay for participation in specialized conferences and courses and hold our own internal conferences.
  • We offer discounts on English language courses and courses for the languages of the countries in which the company operates.
Events and merch
  • We regularly hold offline events like team meetings, big corporate parties, and informal office parties.
  • We also regularly organize fun competitions, quizzes, hackathons, and online fitness challenges.
  • We have a merch store with an internal currency you can use to buy unique gifts. We give out this currency as a gift for significant dates, and you can earn more by participating in events and company activities.

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